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Re-imagined website for MotoGP enhances fan engagement

Re-imagined website for MotoGP enhances fan engagement
July 25, 2023

MotoGP™ has launched its re-imagined website across six languages – available in English, French, German, Italian, Japanese and Spanish – offering an impressive range of content and resources for fan engagement.

The new MotoGP™ app has also launched for iOS and Android with the same enhanced fan engagement mission. The app also has a fresh new look and will be the place to be for MotoGP™ content on the move, becoming a true pocket companion for millions of fans around the world.

It’s not merely a new look, however, as motogp.com and the MotoGP™ app have been completely re-imagined from zero to create the best possible experience for all users – from established fans to new audiences looking to get to know the sport and everyone in between.

The home page is now a true portal to the sport. Top stories, breaking news, fresh content and exclusive videos are all easy to see and find on the home page. From time schedules to the calendar, recent results and more, it’s all at users’ fingertips – even before they decide where exactly they want to take a deeper dive.

Each menu now has a range of visible and accessible options, from tickets, hospitality experiences and the MotoGP™ store, to quick access to VideoPass, TimingPass, results, the GameHub and information on the riders and teams racing in the world’s most exciting motorsport. Then, navigating further, each section has been re-designed with the user in mind, showcasing not only the best of the sport but the most relevant content for everyone visiting.

The all-new Race Centre offers fansthe opportunity to watch sessions and races live on VideoPass, see live timing and stay on top of everything related to the Grand Prix – including quick links to other relevant content for that event. That puts live sessions, OnDemand content, related videos and interviews, reports and news about the Grand Prix all in one place.

For fans with a particular focus, there are also options to customise their experience. Fans looking for more content about their favourite rider can get just that by letting the site know who they’re cheering for. Then, that’s what they’ll get – and with content and background on every rider and team.

View the new website 

Related Articles

13th July 2023 - MotoGP partners with Never Say Never agency to enhance fan engagement

22nd February 2023 - Experienced, cohesive team announced for another year of sporting success for MotoGP

7th November 2022 - Fan experience enhanced by MotoGP Circuit App

5th October 2022 - MotoGP to make its debut in India in 2023

19th September 2022 - Dorna Sports obtains certification for its sustainable event management system of the MotoGP World Championship

6th September 2022 - Dorna Sports and Saudi Motorsport Company to host MotoGP in Saudi Arabia

25th August 2022 - MotoGP launches its first Augmented Reality lens on Snapchat to innovatively engage with fans

22nd August 2022 - Sprint races to be introduced at every MotoGP Grand Prix to enhance fan experience

14th July 2022 - 100,000 fans respond to Global MotoGP Fan Survey

17th June 2022 - Dorna and Motorsport Network partner to launch inaugural Global MotoGP Fan Survey


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