Latest News

Back to Latest News back

 

PATA advocates sustainable development of the visitor economy

PATA advocates sustainable development of the visitor economy
September 19, 2013

The Pacific Asia Travel Association (PATA), in collaboration with the ASEAN-China Centre and the Jiuzhaigou National Park Administration, examined the impact of tourism development on cultural and natural environments at the recent 3rd China Responsible Tourism Forum (CRTF), held on 12th September at the Sheraton Hotel, Jiuzhaigou Sichuan, China.

Building on the success of the first two forums, this year's event brought together respected industry leaders to fully examine the potential for sustainable tourism development.

PATA Chief Executive Martin Craigs explained "the Asia Pacific travel and tourism industry is at a critical point, growing at such a rapid rate compared to the rest of the world, that we must pay careful attention to how we are developing our businesses and the impact our practices have on our environment and culture."

Under the theme 'Beautiful China – A Responsible Visitor Economy', the Forum was held in the UNESCO World Heritage site of Jiuzhaigou Valley. Surrounded by spectacular landscapes that are home to many endangered species, corporate social responsibility (CSR) and sustainability experts from the visitor economy provided provocative presentations of innovative ideas and concepts to engage participants in stimulating discussions that examine how the tourism industry can engineer social change for the long-term preservation of our environment, while stimulating economic development through tourism and ecotourism.

Craigs added "PATA is committed to facilitating an on-going dialogue and exchange of good practices to ensure that those in the industry remain focused on adopting socially responsible and sustainable practices that help protect and preserve the heritage and culture of China and neighbouring regions, while increasing the positive socio-economic impacts within our region."

This year marked the first time that the concepts of 'Beautiful China' and the promotion of responsible tourism development have been addressed during the quinquennial Communist Party of China's National Congress and keynote report.

PATA aims to leverage the CRTF as a platform for discussion and knowledge exchange between Chinese counterparts and the international industry. Delegates from all parts of the visitor economy in China and other ASEAN countries had an opportunity to hear and debate critical new research and policies, emerging issues, challenges and opportunities influencing the industry and its future development and sustainability.

Commenting on the event, ASEAN-China Centre Secretary-General MA Mingqiang stated "travel and tourism industry plays a key role in economic development, job creation and people-to-people communications. Statistics from China National Tourism Administration shows, in 2012 mainland Chinese travelers made altogether 9.7 million visitations to ASEAN Member States, while 5.89 million visitations from ASEAN Member States to China.

"In such a huge market, travellers' behaviour will unavoidably have an impact on the destination. As an inter-governmental organization, ASEAN-China Centre advocates that all industry insiders, including governments and private sectors from both ASEAN and China, should operate and develop tourism in a more responsible manner."

 National and international keynote speakers at the event hailed from government, education, the conservation sector, industry associations, tour operators and sustainability product providers and services.

Representatives from leading CSR organizations such as EC3 Global and the German International Cooperation Agency (GIZ) also provided keynote presentations while educational institutions including the Capilano University and Intercultural Education provided examples of good practices and new ideas on stimulating discussion through education.

CPPCC Aba Prefectural Committee Deputy President and Jiuzhaigou National Park Director Zhang Xiaoping concluded "Jiuzhaigou National Park has always taken conservation as the priority over tourism development.

"With management and technology introducing and innovating, the park has made great achievements in environment and local culture protection as well as environmental education. We will continue working on the sustainable development to insure that we are responsible for the environment, the local community and also the future generations."

To learn more about the future PATA events go to www.pata.org/events

17th January 2012 - ASEAN TOURISM FORUM HIGHLIGHTS REGION’S PUSH FOR FURTHER INTEGRATION


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

Click here to view our subscription options.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

The Jump Pad

The Jump Pad is a safe, flat inflatable made in a variety of sizes which can be used indoor or outdoor. From 3mx3m up to a whopping 9mx21m. Markets include Indoor and outdoor playgrounds, schools,…

read more

Attractions / Entertainment / Play

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

AlphaFit

AUSTRALIAN MADE. FIT FOR PURPOSE. Based on the Gold Coast, AlphaFit is a leading manufacturer and supplier of Australian gym equipment specifically for the commercial, strength and conditioning,…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

State Wide Pool Services

Known as Hydrilla since September 2020 - see www.ausleisure.com.au/suppliers/hydrilla-pty-ltd

read more

Aquatics

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

Augmented Creative

Augmented Creative is an open organization of like-minded and highly dedicated, creative people who conceive, plan and execute visual solutions. We pursue new and innovative visual ideas to help…

read more

Arts / Attractions / Consultants / Design / Tourism

 
 

Vivaticket

As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as Vivaticket Pty Ltd.  Vivaticket is the ideal strategic partner for the organisation and management of your…

read more

Attractions / Entertainment / Sport / Ticketing / Venues

 
 

Again Faster

ABOUT Again Faster is a Brisbane based, Australian owned supplier of strength and conditioning and functional fitness equipment. With nearly 10 years experience in the Australian market, we are…

read more

Fitness / Recreation

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business