Latest News

Back to Latest News back

 

Outdoor fitness a motivator for mums

Outdoor fitness a motivator for mums
December 14, 2016

Public health policy should adopt a successful outdoor fitness model that gets urban mums off the couch and into nature, a new Griffith University study has found.

The ground-breaking study, published in Frontiers in Public Health, showed that the Coastrek fitness program is so popular and changes women’s lifestyles that it should be expanded and emulated elsewhere.

Coastrek is a 30 to 60 kilometre team trekking challenge that takes women on a 12-week training journey before letting them loose on the wild coastal trails around Sydney, Melbourne and the Sunshine Coast.

Researchers from Griffith’s School of Environment and the Menzies Health Institute of Queensland, along with Di Westaway, the Founder of Coastrek, surveyed 930 participants in the non-profit program and found that a major reason for Coastrek’s success is that it moves participants from thinking negatively to positively towards getting outdoors.

Most Coastrek participants are busy urban women with families who allocate little time to outdoor activities, but the Coastrek program provides them with incentives, personal rewards, peer support, and social justification to include outdoor activities in nature as part of their regular schedule.

The three-month preparation period creates sustained behavioural change, with nature-based adventures becoming part of participants’ regular lifestyles.

There are 2,000 to 3,600 places per event, and some events have been known sell out in less than 24 hours.

The researchers say past public policy measures intended to increase individual exposure to nature have implicitly assumed that large-scale encouragement and interest will lead everyone to increase their exposure to nature, which may not be the case.

If their theory is correct, then policy initiatives could prove more successful if they focused on a large change in attitude for a small proportion of the population, rather than a small change for a large proportion.

They say Coastrek provides a model that can be scaled up, expanded internationally, extended into different outdoor activities, and adopted broadly in public health policy.

Professor Ralf Buckley, International Chair in Ecotourism Research, explains “Coastrek gets several thousand suburban mums into three-month fitness programs every year because Di Westaway really understands the psychology of suburban mums who have gone through some difficult times.

“She knows how to remove all the obstacles and provide all the incentives, both at the same time.” 

Images: Coastrek events (top and below) and Di Westaway (middle).

14th June 2016 - EARTHCHECK AND GRIFFITH UNIVERSITY PARTNER ON SUSTAINABLE TOURISM

30th April 2015 - MUDDERELLA OBSTACLE EVENT CHALLENGE FOR WOMEN LAUNCHES IN AUSTRALIA

28th January 2015 - EXERCISE TONES WOMEN’S MINDS AS WELL AS THEIR BODIES

30th September 2014 - MISS MUDDY PLOWS, HURDLES AND RUNS TO EMPOWER WOMEN


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

THE FITNESS GENERATION

The Fitness Generation is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/

read more

Fitness / Technology / Wellness

 
 

Augmented Creative

Augmented Creative is an open organization of like-minded and highly dedicated, creative people who conceive, plan and execute visual solutions. We pursue new and innovative visual ideas to help…

read more

Arts / Attractions / Consultants / Design / Tourism

 
 

AlphaFit

AUSTRALIAN MADE. BUILT NOT BOUGHT. AlphaFit is a 100% Australian owned family company manufacturing gear specifically for the strength and conditioning, functional fitness and high-performance…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

PRIAVA

About Priava's Technology -  Priava is a cloud-based and centralised venue and event management system aimed at venues of all sizes. With its familiar and easy-to-use web interface, the…

read more

Attractions / Billing / Entertainment / Events / Technology

 
 

SportEng

SPORTENG specialises in the Planning, Design and Construction inspection of Fields of Play for all sports. Blending engineering with the specialist knowledge gained from working closely with sport…

read more

Consultants / Recreation / Sport / Surfaces / Venues

 
 

Hadley/Series Australia Pty Ltd

Hadley Australia and Series Australia Pty Ltd are the leading quality theatre chair manufacturers in the southern hemisphere. The businesses work closely with architects, interior designers and…

read more

Arts / Culture / Design / Entertainment / Venues

 
 

Abel Sports

INTRODUCTION Abel Sports is Australia’s leading manufacturer and suppliers of Goal Posts, sports ground safety netting systems and coaches boxes for Stadiums ,Sports Clubs, Councils and…

read more

Recreation / Sport / Venues

 
 

Quayclean

Quayclean are a national cleaning and waste services partner with proven results in the understanding and delivery of cleaning needs and challenges faced by facilities including; major venues and…

read more

Aquatics / Hospitality / Surfaces / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business