Latest News

Back to Latest News back

 

Orangetheory fitness to open first Australian studios

Orangetheory fitness to open first Australian studios
April 27, 2015

Fast-growing group personal training studio Orangetheory® Fitness is set to open its first Australian fitness facility at Sydney’s Bondi Junction with two additional sites – at Hawthorn in South Australia and Aspley in Queensland to follow.

The 60-minute heart rate monitored, high intensity, group interval training concept has helped tens of thousands of members across America, Canada and the UK lose weight, get toned and meet their overall fitness goals in a short amount of time.

The Orangetheory Fitness workout is broken into intervals of cardiovascular and strength training, using a variety of equipment including treadmills, water rowers, TRX suspension training and free weights but the real secret is the heart rate monitoring system designed exclusively for OrangeTheory Fitness.

Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory’s one of a kind five-zone heart rate monitored training is designed to keep heart rates in a target zone that stimulates metabolism, increases calorie burn, and boosts weight loss for up to 24 to 36 hours post-workout.

Orangetheory Fitness founder Ellen Latham explains “monitoring your heart rate is key to ensuring that you hit the right zones you need for EPOC to kick in.

"All of our routines come from our corporate physiology department.

"Experts with the highest levels of education and certification are creating them to increase your endurance, strength, and power.

In 2014, Orangetheory Fitness nearly doubled its footprint with 99 new studios across the USA. In addition to its Australian announcement, Orangetheory Fitness recently entered into New York City, USA, as well as opening its first studio location in Bogotá, Colombia. Furthermore, the company signed more than 200 franchise agreements in 2014 and is on track to open an additional 150 locations by the end of 2015.

Orangetheory Fitness Chief Executive Dave Long adds “it’s incredible that in just five years we’ve been able to muscle our way into the highly competitive Australian market.

“It all started in 2010 with a single Fort Lauderdale studio, and we are now an international brand with demand for Orangetheory Fitness studios growing each day.

“Our explosive growth both domestically and internationally has been fuelled by our unique workout solution, and a successful franchise business model. We look forward to continued growth and expansion into even more new markets in 2015.”

Today, Orangetheory Fitness has become one of the USA’s top fitness franchises, with nearly 200 studios in 28 states. In addition to the recent international location in South America, the brand also currently has studios in Canada and the UK, making Australia the fifth country to join the ranks.

Membership packages are available now at discounted pre-opening rates; customers who become foundation members can save up to 20% and lock in these discounted prices for the entire duration of the membership.

Steve Jensen, recently recognised by the Australian Fitness Network with a ‘Lifetime Achievement’ award, is Chairman of Orangetheory Fitness Australia.

For more information go to www.orangetheoryfitness.com

14th April 2015 - AUSTRALIAN FITNESS NETWORK RECOGNISES STEVE JENSEN WITH LIFETIME ACHIEVEMENT AWARD


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Supreme Heating

Supreme Heating is a proud Australian owned company specialising in the latest energy efficient heating solutions. Since 1990, Supreme Heating has designed and installed commercial pool heating…

read more

Aquatics / Environment / Recreation

 
 

SLE WORLDWIDE AUSTRALIA PTY LTD

SLE Worldwide Australia is a Managing General Underwriter specialising in insuring risks in the world of Sports, Leisure and Entertainment. Be it relaxing, playing, organising or watching sports,…

read more

Insurance / Venues

 
 

SUNBATHER

Solar Pool Heating & Swimming Pool Covers since 1974. Sunbather offer an Australian made product which undergoes continual development to enable you to trust in the Sunbather brand. We deliver a…

read more

Aquatics / Venues

 
 

SOLARWISE NSW DOLPHIN TECH

Solarwise NSW / Dolphin Tech were the first and are the largest Dolphin dealer in NSW with a full service facility and full range of spare parts "on the shelf". We also provide on site…

read more

Aquatics / Venues

 
 

BODY BIKE AUSTRALIA

BODY BIKE® International is a leading manufacturer of indoor bikes with a 20-year track record of creating the best indoor bikes. Stay connected with Body Bike Australia…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

HYPOXI Australia Pty Ltd

HYPOXI®  is one of Europe’s most successful health and weight loss studio concepts.  It’s the first weight loss technology to incorporate exercise with advanced vacuum and…

read more

Fitness / Technology / Wellness

 
 

Neptune Benson

Neptune Benson is a manufacturer of high quality water filtration and disinfection products for the recreational, industrial, and municipal water markets. With more than 20,000 installations…

read more

Aquatics / Design / Recreation

 
 

Life Fitness

Life Fitness Cardio Life Fitness Strength Hammer Strength Group Cycling Rowers Certified Refurbished Freeweights Benches & Racks Flooring Life Fitness is the global leader in the fitness…

read more

Fitness / Recreation / Technology / Wellness

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business