Latest News

Back to Latest News back

 

International tourism slumps in Western Australia amid east coast boom

International tourism slumps in Western Australia amid east coast boom
March 14, 2018

Western Australia has experienced an unprecedented decline in international tourism according to new figures that show it was the only State to experience a dip in international visitors and their expenditure in the 12 months to December 2017.

The latest figures from the International Visitor Survey show expenditure by international visitors to Western Australia fell by 5.5%, the number of visitors fell 0.8% and the number of visitor nights fell by 7.7%. By comparison, other States experienced significant growth in visitor numbers and expenditure.

Tourism Council WA Chief Executive Evan Hall said the tourism industry had reduced prices and invested heavily in new hotels, vessels, and tourism experiences, making it disappointing to see Western Australia continue to fall behind.

Hall explained “States like Tasmania and South Australia, with fewer international aviation services than WA, are growing their international tourism by around 20%. Meanwhile, WA has lost international market share in visitation, expenditure and nights.

“Other States are proving better at promoting themselves as destinations for international travellers by comparison with Western Australia.

“The Government has made tourism jobs growth and economic diversity a top priority, however, there is a huge gulf between the Government’s plans and what is being delivered on the ground.”

Hall said the bureaucratisation of Western Australia’s tourism and international education marketing had resulted in a lack of specialised leadership at the top of Tourism WA.

He highlighted that the position of Tourism WA chief executive is currently being filled on a part-time basis by the Director General of the Department of Jobs, Tourism, Science & Innovation, who has no prior experience in tourism.

Furthermore, the head of marketing position at Tourism WA is substantially vacant.

Hall added “we urge the State Government to urgently appoint a dedicated, full-time CEO with tourism marketing experience to lead Tourism WA.” 

Image: Kings Park Perth.

24th February 2018 - TOURISM’S HIGH ACHIEVERS RECOGNISED AT 2017 QANTAS AUSTRALIAN TOURISM AWARDS

24th February 2018 - RECORD MEDAL HAUL FOR WESTERN AUSTRALIA AT NATIONAL TOURISM AWARDS

11th October 2017 - AUSTRALIAN TOURISM AWARDS TO BE STAGED AT NEW PERTH STADIUM IN 2018 

8th September 2017 - WESTERN AUSTRALIAN BUDGET BACKS TOURISM, CUTS ROYALTIES FOR REGIONS PROGRAM 

28th June 2017 - NEW COMMISSIONERS AND CHAIR APPOINTED AT TOURISM WA 

7th June 2017 - AUSTRALIA CELEBRATES RECORD INTERNATIONAL VISITOR SPENDING

19th May 2017 - WESTERN AUSTRALIAN GOVERNMENT CREATES INDUSTRY CONSORTIUMS TO PROMOTE ECONOMIC GROWTH

5th May 2017 - TOURISM INDUSTRY TO OPERATE STAR RATINGS PROGRAM FROM 1ST JULY 

22nd April 2017 - ROYALTIES FOR REGIONS REVIEW CRITICAL OF ‘UNAFFORDABLE’ RECREATION CENTRES 

17th March 2017 - NEW WESTERN AUSTRALIAN GOVERNMENT ANNOUNCES LEISURE MINISTRY PORTFOLIOS 

14th March 2017 - NEW TOURISM COLLABORATION TO PROMOTE WESTERN AUSTRALIA’S SOUTH WEST 

27th February 2017 - PERTH ANNOUNCED AS HOST CITY FOR NATIONAL TOURISM AWARDS IN 2018 

12th February 2017 - TOURISM COUNCIL WESTERN AUSTRALIA LAUNCHES ELECTION CAMPAIGN

14th November 2016 - INVESTING IN TOURISM COULD CREATE 4,000 NEW JOBS IN WESTERN AUSTRALIA 


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

The Pool Enclosure Company

Welcome to The Pool Enclosure Company (TPEC). We provide a large range of premium commercial and residential retractable swimming pool, spa and terrace enclosures throughout Australia, servicing…

read more

Aquatics / Design / Recreation / Venues

 
 

METRA Australia

METRA Australia is your innovation partner for smart electronic locking, Access Control solutions and cashless payment systems to suit all types of leisure facilities.  Our team’s…

read more

Aquatics / Attractions / Fitness / Recreation / Security

 
 

Aussie Strength

We are Aussie Strength. The ultimate supplier for Commercial Gym Equipment that's built to deliver in the toughest environments. From USA-Built hardcore weight training equipment from Arsenal…

read more

Fitness / Technology / Wellness

 
 

Intelligenz

Intelligenz provides Leisure Management Software for managing all your Program Registrations, Facility Bookings, Membership Sales and POS Transactions; including detailed Reporting, automated…

read more

Access / Billing / Finance / Marketing / Technology

 
 

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues

 
 

VIVATICKET

As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as VIVATICKET Pty Ltd.  19th July 2018 - ENTA AUSTRALASIA REBRANDS AS VIVATICKET 17th October 2016…

read more

Attractions / Entertainment / Sport / Ticketing / Venues

 
 

AlphaFit

AUSTRALIAN MADE. BUILT NOT BOUGHT. AlphaFit is a 100% Australian owned family company manufacturing gear specifically for the strength and conditioning, functional fitness and high-performance…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

SeatGeek Asia Pacific

SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…

read more

Entertainment / Sport / Technology / Ticketing / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business