Latest News

Back to Latest News back

 

Cisco unveils Wi-Fi solution for sports and entertainment venues

Cisco unveils Wi-Fi solution for sports and entertainment venues
July 14, 2011

Cisco has announced the introduction of a new solution to help sport and entertainment venues enhance their wireless internet capabilities and offer more interactive and personalised experiences at events.

The networking and telecommunication group's Connected Sports solution aims to ensure that stadiums and arenas can deliver interactive experiences to a large number of spectators in high-density areas while monetizing the delivery of these mobile experiences.

Cisco's Connected Sports solutions are networking the sports and entertainment industry to deliver reliable and consistent services as the number of smartphone users increases, as well as the use of other Wi-Fi enabled products such as iPads.

Cisco Connected Stadium Wi-Fi is the industry's first Wi-Fi solution specifically designed for large high-density environments such as stadiums and arenas. The tailored solution provides a single, highly secure wireless network that extends real-time, reliable access to mobile applications and services simultaneously to the thousands of fans congregating in these venues, while creating new business opportunities for teams, venue owners and operators.

Cisco Connected Stadium Wi-Fi provides high-capacity, blanket Wi-Fi coverage on a converged and customisable network for all persons in attendance at the event, including employees, back office and press operations.

David Holland, General Manager and Senior Vice President of the Sports and Entertainments Solutions Group at Cisco, explains that the new system is designed to upgrade the fan experience.

Holland stated "the Connected Stadium Wi-FI solution aims to meet the unique needs of today's passionate fans at live events by providing a reliable and consistent mobility experience."

Robb Heineman, Chief Executive of Sporting Club (the parent organisation of Major League Soccer's Sporting Kansas City) added "we want to offer our fans the highest quality connectivity to their mobile devices while attending our games, while also offering them compelling services that enrich their overall experience. By deploying the new Connected Stadium Wi-Fi solution we were able to eliminate congestion on 3G/4G networks, allowing us to provide innovative services and unique experiences to our fans and ultimately improve ticket sales."

Cisco was a sponsor of this week's 'Getting the most out of digital' sports marketing conference in Sydney.

The conference featured Glen McCracken of Auckland's Eden Park presenting on the stadium's digital makeover and Cisco's work in that project.

For more information go to www.cisco.com/web/strategy/sports/connected_stadium.html

Image: Eden Park, Auckland.


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

SGL GROUP

SGL is an innovative and progressive lifestyle, leisure and community consulting practice, operated by Phillip Gray and active since 1988. SGL has undertaken an extensive range of sport,…

read more

Aquatics / Consultants / Fitness / Recreation / Sport

 
 

Centaman Entrance Control

Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…

read more

Access / Entertainment / Sport / Ticketing / Venues

 
 

IP HUB

Talk To Us For Independent Advice & Specialised Services We're business people, not sales reps IP HUB is one of Australia’s leading advisors on telecoms for both small businesses and…

read more

Marketing / Technology

 
 

The Retention People Australia

TRP help health clubs, leisure centres and gyms across the globe create happy, loyal members through our user-friendly software which enables effective engagement and the delivery exceptional customer…

read more

Fitness / Marketing / Recreation / Technology / Wellness

 
 

WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

GEOFF NINNES FONG AND PARTNERS

Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…

read more

Aquatics / Consultants / Design / Venues

 
 

Crystal Pools

Crystal Pools has a solid history of performance on a wide variety of government and commercial projects and is the name behind many of Australia’s most innovative and ambitious aquatic…

read more

Aquatics / Design

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business