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AudienceView helps EventCliQue become Singapore’s first fully enabled ticketing agent

AudienceView helps EventCliQue become Singapore’s first fully enabled ticketing agent
January 22, 2014

Entertainment business solutions provider AudienceView has revealed an expanded partnership with EventCliQue to bring self-serve ticketing and events management to the Asia-Pacific region.

Set to debut in Singapore under the brand miticketplus, it will transform EventCliQue into the island nation's first one-stop ticketing agent, with an e-commerce solution for events of all sizes and types under one roof.

Welcoming the partnership, EventCliQue founder and Chief Executive Jennifer Pok stated "we are excited that we have grown with the trend. Our business is enabled to power everything from intimate, self-serve shows through to major events that need human support and services, as well as the associated transactions and venue operations.

"Our company is already achieving success with AudienceView, which is internationally recognized for its innovative entertainment business solutions. I am confident they are the right partner as EventCliQue enters this new market segment."

EventCliQue's new self-serve portal is called miticketplus and will allow anyone to run their own events as easily as they can register a social media account. Event owners will be empowered to increase revenue, engage their customers and operate efficiently with a complete, friendly solution. Integrated event e-commerce essentials include online, mobile and social ticketing, a single shopping cart, secure credit card processing, email marketing, social media tools and analytics.

Tools for during and after the show, such as ticket scanning to quickly welcome guests and prompt, automated payment to the event owner, are also included. A small fee applies if payments are being collected, but there is no charge to use the system when event tickets are free.

AudienceView Chief Executive Mark Fowlie added "entertainment is being revolutionised by pioneering technologies, individuals with a fresh outlook and a dramatic change in the way events are run and attended.

"We pride ourselves on being visionary change-makers, so it's exciting to see our technology transforming the industry in the Asia-Pacific region, first through the innovative EventCliQue social ticketing gateway and next through miticketplus. We look forward to supporting this team of industry veterans as they continue to serve the event-centric needs of their communities."

EventClique is an innovative audience development platform and social ticketing gateway for events across the Asia-Pacific region. Founded by veterans in the event industry, the company's vision is to create a robust and healthy event ecology that encourages the advancement of technology in the ticketing industry; benefits its players such as event promoters and venue operators as well as enhances the purchasing experience of ticket buyers and consumers

AudienceView provides a powerful, enterprise-level e-commerce solution to the entertainment industry, including commercial and not-for-profit arts organizations, regional ticketing agencies, arenas, film festivals, college athletics, professional sports teams, and race tracks. With customer relationship management (CRM) at the core, it ensures ticketing/e-commerce, marketing, fundraising, content management, venue management and business analytics are effectively integrated in a single, easy-to-use, web-based solution. Supporting over 550 venues across five continents, AudienceView operates seamlessly across traditional and next-generation environments - from physical box offices, kiosks and desktop computers to social media, mobile and tablet devices.

MarketView is the world's first white-label, self-serve e-commerce and CRM solution. Developed upon the company's widely deployed e-commerce platform, the innovative, cloud-based solution enables any business or brand to enter the emerging self-serve event management and ticketing market quickly, affordably and profitably. It provides more features and functionality than other currently available self-serve platforms.

For more information on AudienceView click here to view their entry in the Australasian Leisure Management Supplier Directory. 


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