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QBE to partner British and Irish Lions 2017 New Zealand tour
Insurer QBE has been announced as the Principal Partner of the British & Irish Lions for their 2017 tour of New Zealand.
QBE will join an elite global group of sponsors supporting the Lions in their series of games against New Zealand’s finest rugb sides, culminating in three Test matches against the All Blacks.
QBE’s sponsorship of the British & Irish Lions continues their partnership within rugby internationally and currently includes sponsorship of England Rugby, North Harbour Rugby and La Unión Argentina de Rugby.
Welcoming the sponsorship, British & Irish Lions Chief Operating Officer Charlie McEwen stated “with their long history of supporting rugby we are delighted QBE have joined the British & Irish Lions as a Principal Partner.
“As one of the world’s leading international insurers QBE’s ability to look at managing and mitigating risk from every possible angle means they understand how important it is for the Lions to build a strong backroom team to support the players on the field. The coaches, analysts, strength & conditioning, medical, logistics, all the administrative teams and our partners come together with a common goal of uniting as one to ensure our players are best placed to meet the challenges in New Zealand.
“We are looking forward to working with QBE and their support for the British & Irish Lions and our ‘team, behind the team’.”
Image (from left) Lawrence Dallaglio, QBE Ambassador; Charlie McEwen; John Neal, QBE Group Chief Executive; Richard Pryce, Chief Executive, QBE European Operations and Ali Williams QBE Ambassador.
18th March 2016 - FINANCIAL LOSS FOR NEW ZEALAND RUGBY
16th July 2015 - LIONS TO ROAR ACROSS NEW ZEALAND IN 2017
7th January 2014 - RIGHTS AGREEMENT SEES AUCKLAND’S NORTH HARBOUR STADIUM RENAMED
20th July 2013 - HOME NATIONS WANT GREATER SHARE OF LIONS TOUR PROFITS
12th July 2013 - LIONS GIVE SYDNEY ITS BIGGEST WEEK SINCE THE OLYMPICS
7th July 2013 - BRITISH AND IRISH LIONS TOUR DELIVERS A THIRD GROUND RECORD
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