Latest News

Back to Latest News back

 

Northern Territory Government looks to ‘turbocharge’ tourism

Northern Territory Government looks to ‘turbocharge’ tourism
February 16, 2018

The Northern Territory Government is to spend $103 million to “turbocharge tourism”, with a tourism stimulus package that plans deliver more marketing, new tourism infrastructure and improve existing festivals and events.

The Turbocharging Tourism Action Plan will deliver $26.57 million for smarter and more targeted tourism marketing including increased funding to attract more lucrative business events.

Tourism infrastructure related programs will receive a $56.24 million boost, while $20.78 million is earmarked to further enhance its existing festivals, events and other experiences.

The Northern Territory Government believes the investment on marketing will generate $345 million in extra investment over the next two years.

Northern Territory Chief Minister Michael Gunner explained “creating local jobs is my number one priority and this plan to turbocharge tourism is a serious show of support for local business.

“We know that spending more on tourism, including on marketing and product development, brings more people to the Territory.”

Simon McGrath, Chief Operating Officer at AccorHotels Pacific, welcomed the announcement, advising “tourism is a tier-one growth sector for the Australian economy and to cater for this growth, it is critical that the investment pipeline remains strong.

“Tourism supports thousands of jobs in the Northern Territory and it is so important that investment in infrastructure, marketing, festivals and events continues to grow to bolster the economy.”

The Action Plan includes a search for investement in the development of a new international standard water theme park in Darwin.

Click here for details of the waterpark opportunity on the Australasian Leisure Management Tenders page.

Images: The 'Cage of Death' at Darwin's popular Crocasaurus Cove (top) and an artists impression of the planned water theme park (below).

9th February 2018 - CLIMATE CHANGE THREATENING AUSTRALIAN TOURISM

3rd January 2018 - KAKADU TOURISM APPOINTS NEW SALES AND MARKETING HEAD 

9th August 2017 - AUSTRALIA’S GREAT OUTDOORS NEEDS TO BE MORE ACCESSIBLE FOR NATURE-BASED TOURISM 

21st April 2017 - TOURISM NT SUPPORTING LOCAL OPERATORS TO DRIVE VISITATION IN THE TERRITORY

2nd April 2017 - REPORT HIGHLIGHTS VALUE OF INDIGENOUS RANGER PROGRAMS 

8th November 2016 - CONTROVERSIAL NORTHERN TERRITORY TOURISM SLOGAN GENERATES MASSIVE INTEREST 

29th September 2016 - 30 YEARS AGO THIS WEEK, AMERICA FELL IN LOVE WITH CROCODILE DUNDEE AND KAKADU

9th September 2016 - NEW NORTHERN TERRITORY GOVERNMENT CUTS TOURISM DEPARTMENT HEAD 

1st August 2016 - BOMBING OF DARWIN HARBOUR RECREATED AT NEW ATTRACTION

7th June 2016 - CROCOSAURUS COVE CAGE OF DEATH A GLOBAL PHENOMENA

10th February 2016 - NORTHERN TERRITORY TOURISM A ‘BEACON’ FOR THE ECONOMY


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

GLADSTONE MRM

Gladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…

read more

Access / Billing / Fitness / Technology / Venues

 
 
 

Neptune Benson

Neptune Benson is a manufacturer of high quality water filtration and disinfection products for the recreational, industrial, and municipal water markets. With more than 20,000 installations…

read more

Aquatics / Design / Recreation

 
 

The Pool Enclosure Company

Welcome to The Pool Enclosure Company (TPEC). We provide a large range of premium commercial and residential retractable swimming pool, spa and terrace enclosures throughout Australia, servicing…

read more

Aquatics / Design / Recreation / Venues

 
 

Centaman Entrance Control

Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…

read more

Access / Entertainment / Sport / Ticketing / Venues

 
 

Polin Waterparks

Polin was founded in Istanbul in 1976, and has since grown into a leading company in the waterparks industry. Today Polin is one of the world leaders in the design, production, and installation of…

read more

Aquatics / Attractions / Play / Waterparks

 
 

GreeneDesk

Track. Engage. Retain GreeneDesk is a suite of cloud based software solutions helping health clubs, leisure centres and swim schools to effectively track progression, improve customer engagement and…

read more

Aquatics / Billing / Education / Fitness / Technology

 
 

PRIAVA

About Priava's Technology -  Priava is a cloud-based and centralised venue and event management system aimed at venues of all sizes. With its familiar and easy-to-use web interface, the…

read more

Attractions / Billing / Entertainment / Events / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business