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IAAPA announces Asian Attractions Expo highlights

IAAPA announces Asian Attractions Expo highlights
May 23, 2011

The International Association of Amusement Parks and Attractions (IAAPA) has revealed details of Asian Attractions Expo (AAE) 2011, the largest attractions industry trade show and conference in the Asia-Pacific region.

To be held at the Resorts World Convention Centre at Resorts World Sentosa in Singapore, from 21st to 24th June, AAE 2011 will feature more than 200 companies exhibiting innovative products and services on a 4,000 metre2 trade show floor.

The event will also include four days of informative education seminars and a daylong IAAPA Safety Institute. In addition, event participants will experience exclusive behind-the-scenes tours of Singapore's finest attractions as well as multiple opportunities to network and connect with other industry professionals from across Asia and around the world.

IAAPA President and Chief Executive Chip Cleary explains "Asian Attractions Expo is shaping up to be another record-breaking show. This year attendees will experience more innovative products and services, great industry leader presentations, and unique networking opportunities as well as a brand-new resort to explore."

The trade show floor at AAE 2011 provides a concentrated buying opportunity for owners, operators, and managers of theme parks, waterparks, family entertainment centers, museums, science centers, zoos, aquariums, casinos, and resorts in the Asian region. Exhibiting companies will display products in more than 100 categories, including amusement and theme park rides; architectural and design services; coin-operated games, skill games, redemption prizes; and many more. While on the show floor, attraction professionals will conduct face-to-face meetings, establish new partnerships, and purchase products and services that will grow their businesses in the future. Attendees can extend their conversations and continue to network in the IAAPA Business Lounge sponsored by Cityneon Creations. In addition, for the first time an AAE 2011 mobile application is available and will allow attendees access to an exhibitor list and the trade show floor plan from their handheld smartphone

Safety, Leadership, and Operations Fill Education Program
AAE 2011 offers education session to promote best practices, new ideas, and industry trends related to the key issues at the core of any successful operation.

IAAPA Safety Institute - Tuesday 21st June
The institute will provide an overview of ASTM Standards and provide an overview of the new Singapore comprehensive framework for regulations on safety operations in the amusement industry. In addition, executives from Walt Disney Parks and Resorts will describe their comprehensive safety approach and outline key considerations from design to the daily oversight of an attraction. The institute is included with AAE 2011 registration.

IAAPA Leadership Breakfast Events
Sustaining and Growing the Attractions Industry in Asia - Thursday 23rd June

Mario Mamon, Chairman and President of Enchanted Kingdom in the Philippines and IAAPA's third Vice Chairman, will take a historical snapshot of the attractions industry in Asia and explore reasons for the industry's rapid growth in the region. He will examine trends past and present, and discuss the future of the industry in Asia. Ticket required.

The Future and Current Impact of Integrated Resorts - Friday 24th June
Sentosa Leisure Group Chief Executiev Mike Barclay will discuss the impact of integrated resort development on Singapore's travel and tourism industry.

Education Conference Sessions
Participants registered to attend AAE 2011 can also attend ten education sessions ranging from implementing 'green' initiatives, increasing profitability, and effective marketing strategies to successful risk management, the industry's future growth in Asia, and how to keep the industry new and exciting.

Complete session summaries and additional registration information is available at

Image: Resorts World Sentosa

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