Felton Industries
Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…
read moreLeading industry consultant Martin Sheppard has been slammed in a communication from the President of Parks and Leisure Australia (PLA).
Responding to comments made by Sheppard in his company’s Smart Connection e-newsletter, distributed yesterday, PLA National President Bruce Fordham has written to members of PLA “to clarify some assertions made about PLA in a recent ‘Smart Connection’ e-news.
“Without getting into a word on word rebuttal of statements, I feel it important to accurately inform all PLA members of ongoing organisational actions and the reasoning behind such.”
In an editorial in the latest Smart Connection e-newsletter, What Does the Hung Parliament Mean to Us?, Sheppard recalled “it was pleasing to read the response from our industry associations, Parks and Leisure Association (PLA) and the Australian Leisure Facilities Association (ALFA), to the question raised in the last Smart Connection eNews, ‘why haven’t PLA and ALFA been lobbying government parties for the election to determine a policy for our industry?’”
“Since this question was raised, both associations immediately issued policy statements (but) a prime opportunity seems to have been missed, due to these reactive rather than proactive statements! The PLA policy statement represented leisure planners, parks and open space, thus their request concentrated on government action around parks, open space and health.”
These comments appear to have upset the PLA’s leadership, causing Fordham to follow up later in the day. In his communication, the PLA President continued “Parks and Leisure Australia has from day 1, established as an umbrella organisation which represents professionals engaged in planning, managing, and maintaining Australia’s open space and developed environments, as well as the many built leisure facilities, which provide for local communities. The article in question implied a more limited focus to this. PLA has broad membership across many sectors and includes the private sector; education institutions; not for profit organisations; public authorities and all sectors of the government. We exist to support professionals delivering benefit of community quality of life.
“(Sheppard’s) article implied a reactive approach by PLA to ‘Smart Connection’ stimulus, which I assure members, is far from the truth. I can assure all members, that the PLA National Board and CEO have long been in liaison with Federal government departmental personnel, as well as with leaders of all political parties - strengthened just prior to the recent election - advocating across a broad palette of issues from Community Infrastructure; Climate Change; Health and Well-being; Inclusive communities and the improved adoption of modern technology.
“Members, pleased be assured that as well as recent letters to all political leaders - which have in fact elicited a supportive reply and agreement of further face to face discussion - PLA has, and will continue to liaise and advocate on behalf of our overall industry. Our approach is and will remain, very ‘proactive’.”
Formed in 1998 by the merger of the Royal Australian Institute of Parks and Recreation and the Victorian-based Australian Leisure Institute, Parks and Leisure Australia set out to represent a broad range of community recreation and open spaces interests.
As highlighted by Sheppard, in recent years the PLA has tended to focus on the interests of leisure planners along with parks and open spaces professionals. A desire to represent those who manage aquatic, recreation and sports facilities was one of the driving forces behind the creation of the Australian Leisure Facilities Association last year.
Click here to contact Smart Connection via their entry in the Australasian Leisure Management Supplier Directory.
12th August 2010 - FEDERAL ELECTION: ALFA’S CALL TO ACTION
30th September 2009 - CONTRACT MANAGEMENT NOT TO BLAME FOR COACHING DECLINE
15th May 2009 - UK LEISURE DIRECTOR JOINS SMART CONNECTION COMPANY
6th May 2009 - LEISURE FACILITIES ASSOCIATION SET TO LAUNCH
Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?
As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.
The Complete Guide to Leisure Industry Products & Services.
Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…
read moreSince 1989 Elite Pool Covers have designed and manufactured an extensive range of high quality affordable manual,semi-automatic and fully-automatic pool cover systems for the harsh Australian…
read moreSmart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…
read moreLinks Modular Solutions was a leading provider of high-quality, innovative software solutions for aquatic and recreation facilities. Links Modular Solutions is now part of Xplor Technologies.
read moreAs of February 2023, Ungerboeck Software has rebranded as Momentus Technologies.
read moreSimplySwim is a school management solution that helps swimming school owners and managers optimize operations by automating functions such as managing class schedules, billing and…
read moreWhether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…
read moreGet your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!