GEOFF NINNES FONG AND PARTNERS
Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…
read moreAustralia’s leading sporting goods retailer, rebel, has unveiled its largest health and wellbeing destination to date at Chadstone Shopping Centre, located in the south-eastern Melbourne suburb of Malvern East.
The new offering has been designed to help customers achieve their fitness goals with a fully immersive and personalised shopping experience. The re-opening marks rebel’s second store in the centre, with its internal rCX store updated last year.
The store features a dedicated area where customers can meet with highly trained Fitness Experts by appointment to chat about finding the right products for their training needs, and a new Yoga and Pilates section that carries the latest equipment, apparel, and accessories.
Shoppers can also customise their t-shirts and bags in a new Personalisation Zone, and enjoy the convenience of easy parking for in-store shopping and Click & Collect pick-ups.
The revamp aims to provide customers a hyper-immersive way to trial sporting goods before buying.
rebel Managing Director, Gary Williams notes “rebel’s Chadstone external store has been designed to offer an unparallelled retail experience for our customers. Our handpicked fitness experts will provide an extraordinary level of support for our shoppers in-store, helping them make informed purchase decisions that will ultimately help them achieve their sporting goals.
“Chadstone is Australia’s fashion capital, and we’re proud to carry the biggest and best global sporting brands to complement our customers’ needs - from fashion-forward athleisure to performance wear for all activities and body types.”
For more information on rebel, visit www.rebelsport.com.au/
14th October 2022 - Rebel announced as sponsor for NSW Champions of Sports Ceremony
16th September 2022 - New entertainment precinct unveiled at Melbourne’s Chadstone Shopping Centre
4th October 2022 - Rebel and Lifeline launch campaign ahead of World Mental Health Day
4th July 2022 - rebel launches 11th customer experience store in Penrith and announces new partnership
29th March 2022 - Rebel to launch first South Australian experience concept store at Rundle Mall
4th November 2021 - rebel to launch second Queensland experience concept store at Garden City
12th October 2021 - rebel and its partners support Mental Health Week with donation of $500,000 to Lifeline
29th September 2021 - rebel partners with global leader in licensed sports merchandise, Fanatics
18th August 2021 - Lifeline and rebel partner to communicate benefits of sport in boosting mental health
30th April 2021 - rebel to launch its first Queensland experiential concept store
14th February 2021 - London’s 1Rebel set for first Australian gym launch
3rd February 2017 - Rebel partners AFL as Women’s competition debuts
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