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Life Fitness and Pure Fitness introduce Apple GymKit in Hong Kong

Life Fitness and Pure Fitness introduce Apple GymKit in Hong Kong
March 16, 2018

Leading international commercial fitness equipment supplier Life Fitness has announced a partnership with Pure Fitness to launch the first Apple GymKit-enabled health club in Hong Kong.

With this functionality, Life Fitness cardio equipment will pair wirelessly and seamlessly with Apple Watch so exercisers can track the most accurate measurements possible.

Through a simple tap of Apple Watch to the Life Fitness console, a connection between the watch and the cardio equipment is established, and data is exchanged between the watch and machine. Once connected, Apple Watch and the machine exchange data like heart rate, calories burned, distance, speed and incline ensuring that the metrics on the machine match what the users sees on their Apple Watch.

Introducing the partnership, Life Fitness President Jaime Irick stated “there are nearly 1 billion workouts per year on our cardio machines across the globe, and we know that exercisers want workouts that are personalised, motivating and with easy data tracking to drive better outcomes.

“This new capability with Apple is yet another example of how Life Fitness is leading digital innovation in our industry and delivering on our vision to be the platform that connects the world to fitness.

“We’re excited to launch this technology for the first time in Hong Kong with Pure Fitness.

“With our unparalleled scale, technology leadership, and customer base, we bring together exercisers, fitness facilities, and technology innovators to create the most engaging fitness experiences in the world.”

Pure Fitness’ IFC location is the first to roll out the technology, and GymKit-enabled Life Fitness equipment will be gradually implemented across all Pure Fitness locations in Hong Kong.

It will also be featured in the club’s first Shanghai location opening soon. 

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3rd August 2017 - STUDY SHOWS GAMIFICATION INCREASES PARTICIPANT EXERCISE LEVELS BY 40% 

5th July 2017 - HAMMER STRENGTH EXPANDS HD ATHLETIC LINE 

14th June 2017 - TECHNOGYM INTRODUCES APPLE WATCH COMPATIBILITY 

10th June 2017 - LIFE FITNESS TO OFFER TECHNOLOGY PAIRING WITH APPLE WATCH

24th March 2017 - FITNESS INDUSTRY BENEFITS FROM DECLINE IN SPORT PARTICIPATION

24th January 2017 - LIFE FITNESS PARTNERS WITH VIRZOOM TO PILOT VIRTUAL REALITY EXERCISE COMPETITIONS

19th August 2015 - ONLINE FITNESS PASSES AID HONG KONG EXERCISERS 

18th April 2015 - HONG KONG’S PURE FITNESS REVEALS CONNECTED, ENTERTAINMENT-LED FUTURE OF FITNESS


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