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Fitness management software supplier, TeamUp, and the Women in Fitness Association are celebrating Women’s History Month with the announcement of a new strategic partnership and commitment to empowering female fitness business owners.

Women's History Month is an annual declared month that highlights the contributions of women to events in history and contemporary society. It is celebrated during March in Australia, the United States and the United Kingdom, corresponding with International Women's Day on 8th March.

In 2022, WIFA launched a global study that revealed 70% of self-employed gym owners identify as male, whereas only 29% of self-employed gym owners identify as female. WIFA has made it their mission to not only advocate for more opportunities for women in fitness, but to provide education, support, and resources for women to develop personally and professionally in the fitness industry.

Jessica Armstrong, TeamUp Community and Partnerships Manager notes “at TeamUp, we hear from our customers all the time about the need for industry-specific education and training, and especially so from our women-owned businesses. WIFA’s aim to see more women in the boardroom and give all females in fitness a voice, is an initiative we at TeamUp are proud to champion and support.”

Sharnae Ellis, Community Health and Wellness Program Manager at the American Council on Exercise adds “we admire TeamUp’s commitment and investment to empower all women in fitness to achieve their goals. Together, we hope to foster career growth for our shared communities through providing WIFA membership opportunities, hosting open networking events, and sharing tools and resources that promote personal and professional development.”

To kick off the partnership and celebrate Women’s History Month, TeamUp is sponsoring 15 memberships for female fitness business owners to join the WIFA community, providing access to members-only events and experiences designed to support their business growth. 

More information on TeamUp at goteamup.com/

To learn more about WIFA visit www.wifa.org/

Image. Credit WIFA

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