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ASM Global secures 10-year contract extension to operate ICC Sydney

ASM Global secures 10-year contract extension to operate ICC Sydney
April 29, 2024

ASM Global has been contracted to operate ICC Sydney for a further 10 years of the 25-year Public Private Partnership at International Convention Centre Sydney, following a gold star report card for 10 years of delivering extraordinary results for the Darling Harbour Live consortium and NSW Government.

With a target to deliver $5 billion in economic benefit over the 25-year period of the Public Private Partnership at ICC Sydney, through the delivery of 3,665 core events, 6.4 million attendees have spent A$3.9 billion in the local economy in just under seven years of operation.

Advising that he is proud of the achievements of ICC Sydney’s management team, ASM Global (APAC) Chairman and Chief Executive, Harvey Lister stated “from the beginning, ASM Global’s bold aspiration was for ICC Sydney to be one of our signature convention, exhibition and entertainment centres. 

“It is gratifying to see how ASM Global’s venue management framework has helped ICC Sydney drive economic contribution, exceeding the initial $3.4 billion investment into the transformation of Darling Harbour. Despite the three COVID-19 pandemic impacted years, it is already closing in on the NSW Government’s target for the team to deliver $5 billion in economic benefit over the 25-year period of the Public Private Partnership.

“It is with great delight that we celebrate 10 years of delivering extraordinary results at ICC Sydney across three years of pre-opening brand establishment, marketing, sales and operational planning, followed by seven years of eventful venue management. That’s 10 years of driving outcomes by making a difference for Sydney and New South Wales,” Lister said. 

ASM Global’s ICC Sydney management team opened the venue in December 2016 with more than 500 events confirmed, and has since welcomed 500,000 international, 1.46 million interstate and 4.42 million local event attendees through its doors.

Throughout the period, ICC Sydney has maintained an average 98% client satisfaction rating and 97% delegate satisfaction rating (as measured by EY Sweeney) and has strong relationships with Business Events Sydney and other destination marketing organisations such as Destination NSW and Tourism Australia.

ICC Sydney Chief Executive and Group Director - Convention Centres, ASM Global (APAC), Geoff Donaghy said that the far-reaching financial benefits have also run deeply through the venue’s long supply chain as well through to regional NSW food and wine producers, creative arts and community partners.

Donaghy noted “ICC Sydney’s mission continues to be to make a difference for greater Sydney and NSW residents, visitors and businesses and our extensive calendar of events has already contributed to 7.22 million hotel room nights and the creation of 21,395 jobs in the local economy.  The venue has also spent A$370 million with local suppliers, including A$65 million spent directly with NSW food and beverage suppliers.”

The venue team’s outlook includes 1,126 events already in the calendar to 2034 which will draw an estimated 4.7 million attendees. 

A NSW Government project, ICC Sydney was delivered in partnership with Darling Harbour Live, comprising Capella Capital, ASM Global, Lendlease, Hostplus, Aware Super and Spotless.

Click here to read The Extraordinary Success of International Convention Centre Sydney 10 Year Report.

Related Articles

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10th April 2024 - ASM Global appoints Matthew Lazarus-Hall to optimise event content at its venues  

9th April 2024 - ICC Sydney launches immersive audio-visual projection service for event organisers

2nd April 2024 - ICC Sydney launches inaugural Disability Inclusion Action Plan

28th March 2024 - ICC Sydney responds to Benchmarking Sydney 2024 report

25th March 2024 - Record number of candidates recruited into ICC Sydney’s Audio Visual Graduate Program 

19th March 2024 - 2024 set to be ICC Sydney’s biggest year for entertainment

16th March 2024 - ASM Global partnership to bring sporting events to convention centres portfolio

14th March 2024 - ASM Global appointed managers of KAFD Conference Centre in Riyadh

6th March 2024 - ASM Global and Carlton Breweries agree landmark five-year partnership

22nd February 2024 - ICC Sydney delivers carbon neutral ‘RESPECT’ experience

21st February 2024 - ICC Sydney report spotlights six trends shaping the evolution of events

22nd January 2024 - Michelle Zangari promoted to role of Senior Manager Live Events at ICC Sydney

7th December 2023 - ASM Global Asia Pacific makes key business development appointment

29th November 2023 - ICC Sydney presents array of entertainment options over summer season

8th November 2023 - International venue managers ASM Global acquired by Legends

28th October 2023 - ICC Sydney strengthens commitment to social impact

16th October 2023 - Creative industries festival SXSW Sydney launched at ICC Sydney

12th October 2023 - ICC Sydney senior manager to participate in ‘Future Shapers’ leadership program

29th September 2023 - ICC Sydney continues to champion Orange wine producers

26th September 2023 - ASM Global announced as managers of Dubai’s Connect Conference Centre

12th July 2023 - ASM Global partners with guest experience experts to drive fan innovations

22nd May 2023 - ASM Global’s Harvey Lister calls for Gold Coast Convention and Exhibition Centre expansion

29th September 2022 - ASM Global reappointed as manager of Brisbane’s Suncorp Stadium

24th August 2022 - ASM Global venues secure four of the top five rankings for Australia/New Zealand


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