Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…read more
William Hill claims landmark partnership with Australian Open
William Hill has made history by becoming the first-ever official betting partner of the Australian Open.
Although the terms of were not disclosed, it was confirmed that the partnership will be in place for the 2016 Grand Slam event, being staged in Melbourne from 18th to 31st January.
The deal between Tennis Australia and the UK-based betting agency also includes sponsorship of the Emirates Australian Open Series, which comprises the Hopman Cup, Brisbane International, Apia International Sydney, Hobart International and the World Tennis Challenge in Adelaide – all of which are official lead-in events to the Australian Open.
William Hill will also extend its sponsorship rights with the Tennis Australia governing body to work with domestic commercial broadcaster and the event’s national broadcast partner, Seven Network, via an exclusive advertising package across television and digital channels.
Commenting on the partnership, William Hill Australia Chief Executive Tom Waterhouse stated “William Hill and the Australian Open is the perfect match.
“Both brands are among the most respected, innovative and technologically advanced in the world in our fields, and we are looking forward to a long and successful partnership.
“We will continue to extend our vast product range to include the ability to live stream matches and bet in-play, with the focus to remain on bringing the most unique, engaging and relevant experiences to all tennis fans.”
However, Federal Government agencies and gambling watchdogs are concerned the service may possibly breach of the Interactive Gambling Act 2001 which includes strict courtside betting rules.
14th October 2015 - AUSTRALIAN OPEN PRIZE MONEY BOOSTED TO $44 MILLION
7th August 2015 - 2016 AUSTRALIAN OPEN TO OFFER NEW TIERED TICKETING
12th July 2014 - SPORT INTEGRITY A PRIORITY FOR BETTING AGENCIES
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…read more
PulseTec Solutions is a leading provider of software systems and solutions to the health and fitness industry for more than a decade. Our key products and services include ClientConnect studio and…read more
At easyemployer we've come up with a software solution that manages one of your most important, and often most costly, business resources - your staff. We are helping 100s of clients to…read more
Otium Planning Group is a contemporary sport and leisure consultancy providing services in planning, facility development, management and funding for the sport, recreation and leisure industries…read more
Technogym is the leading company in the Wellness and Fitness field all over the world. With 2,200 employees, 14 branches in Europe, U.S., South America, Asia and Australia, Technogym exports its…read more
Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…read more
Mattioli provides award winning painting, flooring and waterproofing services to the aquatics and recreation sector. We’re recognised as the leading contractor in the industry with award-winning…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!