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Wexer partners with vitual fitness innovators Wellbeats
Wexer, the creator of virtual digital fitness solutions have announced their partnership with virtual fitness innovator Wellbeats to deliver Wellbeats’ on-demand fitness classes to fitness and health centres through the Wexer platform.
Explaining that content sharing is the basis of this new alliance, Wexer Chief Executive Paul Bowman states "this important new partnership allows us to offer the excellent content Wellbeats has produced to our approximately 4,000 gyms across more than 50 countries. This is exciting for us as it sits perfectly with our mission: to make world-class exercise accessible to everyone, getting more people active by harnessing the power of technology.”
The strategic alliance will give Wexer clients access to more than 400 classes on the Wellbeats’ platform, including a newly launched Recovery channel and a soon-to-be-released Running/Walking channel, featuring Olympic distance runner Carrie Tollefson.
Bowman advised "wellbeats has many years’ experience in creating compelling content, with particular expertise in appealing to those new to group exercise. This is therefore an incredibly valuable addition to our content portfolio: our virtual classes already act as a confidence-building stepping stone for many, with 32% of people currently using them to prepare for live classes. The availability of Wellbeats classes on our platform will no doubt push these figures even higher."
Jason Von Bank, President and Chief Executive of Wellbeats, added “on-demand, virtual fitness is a new, but rapidly growing category that can help club owners engage members and contribute to member retention efforts.
“Together, Wellbeats in the US and European-based Wexer play significant roles in that growth and bringing virtual fitness into the homes across the world. We are excited to be able to bring two powerful and influential brands together in this way.”
The Wellbeats content will be available on the Wexer platform from 1st May 2019.
Click here to contact Wexer Virtual via the Australasian Leisure Management Supplier Directory.
22nd March 2019 - Wexer syncronises virtual entertainment with fitness workouts
27th July 2018 - Wexer technology backs Tony de Leede’s Club W wellness concept
13th May 2014 - Fitness on Request rebrands as Wellbeats
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