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Vibrant new branding has been launched today by the International Volleyball Federation (FIVB) and Volleyball Australia to promote the 2025 Beach Volleyball World Championships being held in Adelaide.

The new brand is inspired by elements that are South Australian from its Pink Lakes, Sturt Desert Pea and beautiful sunset skies. The look and feel of the tournament will be rolled out across venues and activations in the lead up to and throughout the World Championships.

The World Championships, which will take place from 14th-23rd November 2025, will see ‘Beach Volleyball Served Cityside’, with one of the most fun and energetic sporting events in the world landing in the heart of Adelaide, attracting a local, domestic and international audience.

Jenny Mann, Adelaide 2025 CEO notes “launching the look and feel of Adelaide 2025 and seeing how the venues will come to life makes next November’s  Beach Volleyball World Championships feel so much closer. The new brand pays homage to the unique colours and diversity of nature found in  South Australia, and does so in a bright, fun and exciting way which is truly reflective of the sport.

“People come to Beach Volleyball events for a great time and the venues and event experience we are creating is going to deliver that environment both on and off the court.”

Today has also seen organisers name the first three Adelaide 2025 Ambassadors:

• Kerri Pottharst - Sydney 2000 Olympic gold medallist
• Mariafe Artacho del Solar - Tokyo 2020 Olympic silver medallist
• Zach Schubert - Paris 2024 Olympian and proud South Australian

The trio represent over a quarter of a century of elite Australian beach volleyball experience with all three set to play a part in next year’s tournament either on or off the sand.

For Pottharst, seeing the event come to her home town of Adelaide is something extremely special.

Pottharst enthused “it’s so exciting to have the Beach Volleyball World Championships coming to Australia. It’s been a long time coming since the buzz that was created 24 years ago in Sydney.

“For me personally, to still be involved as a commentator and now as an ambassador for the 2025 Beach Volleyball World Championships, is a real honour.

“Australia hosting this event will be an incredible opportunity not just for our athletes and broader sport, but also for the fans of Olympic sports.

“The younger athletes will have the opportunity to experience the highest level of competition in our sport, which is so often played in the northern hemisphere.

“This will be a fantastic stepping stone towards the 2032 Olympics. So many of our junior athletes are competing now and those that might be inspired to take up the sport following the World Championships, they could find themselves standing on court come 2032.”

Dr Ary Graça, FIVB President adds “The FIVB is delighted to celebrate one year to go to the 2025 Beach Volleyball World Championships in Adelaide. As one of the pinnacle events in beach volleyball, the World Championships have a fantastic home in Australia for 2025 - a nation with a deep passion for our sport.

"We are grateful for Volleyball Australia’s efforts so far, in particular their creation of a vibrant, innovative brand for the competition. Following a remarkable year for beach volleyball in 2024, I am confident that the 2025 World Championships will bring even more excitement, elevating the global profile of our sport in Australia and the world.”

Finn Taylor, CEO of Volleyball World, said the sport's community was thoroughly looking forward to heading to Australia next November and shared “one year to go is a very exciting milestone, and we are thrilled to bring the Beach Volleyball World Championships to Adelaide. Hosting this premier competition in Australia for the first time is a historic moment, and with Adelaide’s vibrant volleyball culture and stunning coastline, it is set to be one to remember.

"Through a blend of world-class competition and the iconic beach volleyball festival atmosphere, I’m sure it will be a fantastic experience for our athletes, fans, and the entire global volleyball community. We are excited for another step in expanding beach volleyball’s appeal and reach worldwide.”

The 2025 Beach Volleyball World Championships are supported by the South Australian Government through the South Australian Tourism Commission.

With beach volleyball being one of the most sought-after tickets at the Paris Olympic Games, fans can ensure they don’t miss out on being a part of next year’s event by registering for the ticketing wait list.

With a hospitality pre-release in late 2024 and tickets going on sale to the general public early in 2025, fans are strongly encouraged to join the wait list to give the best possible chance of being courtside next November.

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