Latest News

Back to Latest News back

 

Tourism representatives highlight value of the visitor economy to Government

Tourism representatives highlight value of the visitor economy to Government
March 8, 2016

Leaders of Australia’s leading tourism industry organisations have met with Federal Tourism Minister Richard Colbeck in Canberra to discuss the tourism industry’s priorities ahead of the 2016 Federal Election.

The discussions - which involved senior executives representing the Australian Federation of Travel Agents, Tourism and Transport Forum (TTF), the Accommodation Association of Australia, the Australian Regional Tourism Network, the Australian Tourism Export Council, the Business Events Council of Australia, and Tourism Accommodation Australia - canvassed the industry’s proposed reform agenda.

Following the meeting, a joint communiqué highlighted the need for the Federal Government to do the following:

• Continue the freeze of the Passenger Movement Charge (PMC);
• Cut the cost of visas for key and emerging markets such as China and Indonesia and continue to invest in streamlining the visa application process;
• Provide a substantial, game-changing investment in destination marketing to help the industry reach the Tourism 2020 targets; and
• Support new initiatives to develop and increase the workforce of the visitor economy.

The meeting took place just a day after the latest ABS Overseas Arrivals figures confirmed that 7.5 million people travelled to Australia in the 12 months to January 2016 – up 9.3% on the previous year.

Welcoming the growth, TTF Chief Executive Margy Osmond stated “these strong figures are the best evidence that the visitor economy is the sector we should be investing in to support the jobs and economic growth that will sustain our quality of life into the future.

“Chinese visitors are a boon for Australia – up an incredible 30.1%. We’ve passed the historic milestone of one million Chinese visitors and they are spending a record $8.3 billion, making this a very lucrative market for our visitor economy.

“January saw a strong surge of 114,300 Chinese visitors (up 22.6%) ahead of the Chinese New Year celebrations in February – confirming that Australia is a growing attractive destination for this annual celebration of the Chinese calendar.

“And yet with 130 million Chinese anticipated to head overseas this year Australia is attracting less than 1% of the total Chinese visitor market.

“We can do so much better if we develop a dedicated economic strategy for the visitor economy that prioritises investing in strong tourism and events marketing campaigns and reducing the costs of visas and travel.”

Lower image shows Senator Richard Colbeck.

2nd March 2016 - SPENDING HIGHLIGHTS THE EXPORT VALUE OF AUSTRALIAN TOURISM

8th February 2016 - INDEPENDENT CHINESE TOURISTS LOOKING BEYOND THE BIG CITIES

10th December 2015 - $95 MILLION FUNDING BOOST FOR REGIONAL TOURISM

2nd November 2015 - GROWTH FORECAST PUTS TOURISM AT THE FOREFRONT OF AUSTRALIAN EXPORTS

17th October 2015 - ARTN CAMPAIGNS FOR RECOGNITION FOR REGIONAL TOURISM


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Myzone

Myzone is the industry’s leading wearable technology solution. Myzone’s wearable products show and reward effort when you work out. It displays accurate real-time heart rate, calories, and…

read more

Fitness / Sport / Technology / Wellness

 
 

Mattioli

Mattioli provides award winning painting, flooring and waterproofing services to the aquatics and recreation sector. We’re recognised as the leading contractor in the industry with award-winning…

read more

Aquatics / Recreation / Safety

 
 

HRMWEB

At easyemployer we've come up with a software solution that manages one of your most important, and often most costly, business resources - your staff. We are helping 100s of clients to…

read more

Finance / Fitness / Technology

 
 

AAC ID SOLUTIONS

AAC ID Solutions is a leading supplier of identification access wristbands, barcoded wristband tickets, lanyards, membership products and RFID solutions for events and venues, working with thousands…

read more

Access / Marketing / Safety / Ticketing

 
 

Otium Planning Group

Otium Planning Group is a contemporary sport and leisure consultancy providing services in planning, facility development, management and funding for the sport, recreation and leisure industries…

read more

Aquatics / Consultants / Recreation / Sport / Venues

 
 

QUAYCLEAN

Quayclean are a national cleaning and waste services partner with proven results in the understanding and delivery of cleaning needs and challenges faced by facilities including; major venues and…

read more

Aquatics / Hospitality / Surfaces / Venues

 
 

Aquaspin

AQUASPIN™ - Aqua Cycling Aquaspin™’s sessions have been specially designed by our Master Trainer to be challenging yet fun group cycling sessions. Each session is tailored to…

read more

Aquatics / Fitness / Recreation / Wellness

 
 

TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business