Latest News

Back to Latest News back

 

The Ghan transformed into spectacular moving artwork to integrate Parrtjima festival

The Ghan transformed into spectacular moving artwork to integrate Parrtjima festival
April 7, 2021

Designed to creatively integrate the Parrtjima festival into one of the unique Northern Territory holiday experiences, Tourism Northern Territory in collaboration with NT Major Events Company, Journey Beyond and AGB Events along with the help of Aboriginal artist Chantelle Mulladad, Keringke Arts, have transformed The Ghan into a spectacular moving artwork.  

Three carriages of the world-famous train have been wrapped in Mulladad’s stunning design Crossroads, as it travels from Darwin to the Red Centre.

To complement the external wrap; a spectacular immersive light installation will light up inside one of The Ghan’s carriages, providing an engaging visual display and a taste of things to come at Parrtjima – A Festival in Light 2021.

Since the inaugural festival in 2016, Parrtjima - the only authentic Aboriginal light festival of its kind - has come of age as an event of national significance with thousands of interstate visitors expected to travel to the Red Centre for the 2021 instalment.

Parrtjima provides an exceptional opportunity to not only learn about Aboriginal stories, culture and art but ensures the knowledge is kept relevant in the 21st century through newly developed mediums.

Tourism NT Executive General Manager, Tony Quarmby notes “this project was designed to creatively integrate the Parrtjima festival into one of our unique Northern Territory holiday experiences that delivers on the Northern Territory’s promise of being different in every sense.

“It has been a really exciting project for us to bring to life; the juxtaposition of Chantelle Mulladad’s artwork on the train with the Red Centre’s vibrant colours as the backdrop creates a stunning visual as The Ghan travels through the Territory to Alice Springs, while the immersive experience on board The Ghan gives passengers a taste of what to expect at Parrtjima - A Festival in Light.”

Running from 9th to 18th April in Alice Springs, Parrtjima – A Festival in Light activates the desert landscape of Central Australia into a meeting place of old and new, where the festival utilises the latest technologies to showcase the oldest continuous culture on earth.

Northern Territory Major Events Company Chief Executive, Tim Watsford adds “we are thrilled to be partnering with Tourism NT and Journey Beyond on this exciting project that showcases Parrtjima – A Festival in Light to a national audience.

“Like the 2021 Parrtjima program and The Ghan journey, this distinct partnership is synonymous with quality, elegance and iconic experiences.

“Parrtjima is a must-do on the national calendar of events, and we are excited to welcome large numbers of visitors from across the country who will help support the Central Australia economy by spending money in the region.

“Parrtjima is the only authentic Aboriginal light festival of its kind, and we’re thrilled to be sharing the awe-inspiring magic of this iconic event with even more people across Australia this year.”

This epic reveal of The Ghan train wrap shows off the stunning design by Mulladad, from Ltyentye Apurte (Santa Teresa), a remote indigenous community 80 kilometres south-east of Alice Springs.

Mulladad’s work is precise and detailed, using pattern, colour, shape and structure to create paintings that depict her sense of Country, culture and self. Crossroads, is about travelling across country on a journey – which is significant and symbolic to the principles of The Ghan.

Crossroads has also been utilised in the internal treatment inside The Ghan carriage, an immersive creation which guests will get to experience as it travels through the Territory.

Peter Egglestone, Journey Beyond Chief Commercial Officer advised “travelling on The Ghan provides a true appreciation for the breadth and diversity of the Northern Territory and allows travellers to learn and immerse themselves in the culture and stories of the regions we travel through. 

“We take great pride in supporting local communities and curating unique experiences, and without hesitation, we were thrilled at the opportunity to support Parrtjima and collaborate for the event. We're excited to be involved and look forward to sharing this experience with our guests.”    

Presented on The Ghan through an immersive in-carriage experience, is the 2019 Ranges Show; ‘The Language of Country - Angkentye Apmere-kenhe’, which celebrates the beauty, uniqueness and survival of the ancient landscape.

The voice of actor Aaron Pedersen, an Arrernte descendent, narrates a script written by Arrernte people, taking the audience on a stirring journey through Country, the kinship system and language.

The 2021 Ranges Show at Parrtjima will be an inspiring and enriching experience called ‘Spirit Kultcha’ - which for the first time is a collaboration with renowned Aboriginal electronic music duo ‘Electric Fields’.

AGB Events Chief Executive,  Anthony Bastic added “we are always looking for new ways to expand the reach of the annual Parrtjima program. This year we are really excited to work with Tourism NT and the Ghan to provide a ‘taste of Parrtjima’ installation on the train.

“This is a new initiative and particularly significant given the Ghan’s importance to Central Australia. There’s also a great synergy with the artwork Crossroads by Chantelle Mulladad which we’ve utilised in this installation and also the Merging Kultcha installation at the Alice Springs Desert Park.

“In developing creative concepts like this it reminds us of the importance in connecting people. On this occasion, by involving the Ghan with Parrtjima, we’re highlighting pathways and moving forward which ties in with the ‘Future Kultcha’ theme for Parrtjima 2021. The Ghan connects people and Parrtjima connects people through light.”

Images: The Ghan lights up with spectacular Parrtjima themed journey

Related Articles

1st March 2021 - Parrtjima - a Festival in Light announces full program for 2021

15th September 2020 - Parrtjima 2020 commences with 2021 festival dates also confirmed

28th July 2020 - Northern Territory Parrtjima arts event confirmed while Bassinthegrass festival on hold

21st April 2017 - Tourism NT supporting local operators to drive visitation in the Territory

10th September 2012 - New Northern Territory Government to relocate Tourism NT to Alice Springs

9th December 2020 - 50 Northern Territory tourism businesses access Government’s ‘Book Now Digital Support’ program

28th October 2020 - Northern Territory tourism operators receive funding to enhance the visitor experience

30th September 2020 - Grant launched to boost digital bookings for Northern Territory tourism sector

21st June 2020 - Northern Territory Government awards Aboriginal Tourism Grants

11th June 2020 - Northern Territory Government to deliver inaugural Creative Industries Strategy

19th November 2019 - Northern Territory releases 10-year Aboriginal Tourism Strategy

2nd March 2019 - Northern Territory Attractions and Operators recognised at Australian Tourism Awards

5th February 2019 - Northern Territory Arts Trail Campaign to Boost Tourism

10th December 2018 - Northern Territory Major Events Company grows industry capability


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

GLADSTONE MRM

Gladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…

read more

Access / Billing / Fitness / Technology / Venues

 
 

AUSTRALIAN WATERSLIDES AND LEISURE

A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…

read more

Aquatics / Attractions / Play / Waterparks

 
 

Centaman Entrance Control

Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…

read more

Access / Entertainment / Sport / Ticketing / Venues

 
 

Myzone

Myzone is the industry’s leading wearable technology solution. Myzone’s wearable products show and reward effort when you work out. It displays accurate real-time heart rate, calories, and…

read more

Fitness / Sport / Technology / Wellness

 
 

GREENEDESK

Track. Engage. Retain GreeneDesk is a suite of cloud based software solutions helping health clubs, leisure centres and swim schools to effectively track progression, improve customer engagement and…

read more

Aquatics / Billing / Education / Fitness / Technology

 
 

Digonex

Digonex is a leading provider of customised dynamic pricing solutions to clients in arts and entertainment, sport, attractions, cultural institutions and retail sectors. Digonex’s technology is…

read more

Attractions / Entertainment / Sport / Technology / Ticketing

 
 

Otium Planning Group

Otium Planning Group is a contemporary sport and leisure consultancy providing services in planning, facility development, management and funding for the sport, recreation and leisure industries…

read more

Aquatics / Consultants / Recreation / Sport / Venues

 
 

XBODY Australia Pty Ltd

PROVEN BUSINESS CONCEPTS WITH XBODY XBody’s goal is to see you and your EMS business succeed. That is why we don’t just sell equipment, we provide know-how, expert knowledge,…

read more

Fitness / Technology / Wellness

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business