As of 2018, TicketServ operates as SeatGeek Asia Pacific Pty Limited, part of international ticketing platform SeatGeek. Click here to contact SeatGeek Asia Pacific via their entry in…read more
The devastating impact of soft drinks on public health
The way in which soft drinks, containing inexpensive ingredients, became the basis of multi-billion dollar industries and international brand icons, while also having a devastating impact on our health will be the focus of a talk at the University of Auckland’s Tāmaki Campus next Monday by an American food and nutrition expert.
Professor Marion Nestle is the Paulette Goddard Professor of Nutrition, Food Studies, and Public Health at New York University, Professor of Sociology at NYU and a visiting professor of Nutritional Sciences at Cornell University.
In her talk, ‘Soda Politics: Taking on Big Soda (and Winning)’, Professor Nestle will detail the ways that the soft drink industry works overtime to make drinking sugar-sweetened beverages as common and accepted as drinking water, for adults and children.
In America, ‘soda’ drinks refer to soft drinks or sugar-sweetened beverages.
She explains that “sodas are astonishing products ... little more than flavoured sugar-water, these drinks cost practically nothing to produce or buy, yet have turned their makers into a multi-billion dollar industry with global recognition, distribution, and political power.
“Billed as refreshing, tasty, crisp, and ‘the real thing’, sodas also happen to be so well established to contribute to poor dental hygiene, higher calorie intake, obesity, and type-2 diabetes, that the first line of defence against any of these conditions is to simply stop drinking them.”
“Habitually drinking large volumes of soda not only harms individual health, but also burdens societies with runaway healthcare costs.”
Professor Nestle, a renowned food and nutrition policy expert and public health advocate, shows how soft drinks are principally miracles of advertising. She says the industry spends billions of dollars each year to promote their sale to children, minorities, and low-income populations, in developing as well as industrialised nations.
Professor Nestle comments “once they have stimulated demand, they leave no stone unturned to protect profits.
“That includes lobbying to prevent any measures that would discourage soda sales, strategically donating money to health organisations and researchers who can make the science about sodas appear confusing, and engaging in Corporate Social Responsibility (CSR) activities to create goodwill and silence critics.”
In ‘Soda Politics’, Professor Nestle follows the money trail wherever it leads, revealing how hard ‘Big Soda works’ to sell as much of their products as possible to an increasingly obese world.
She adds that ‘Soda Politics’ does more than just diagnose a problem - it encourages people to help find solutions, stating “from Berkeley to Mexico City and beyond, advocates are successfully countering the relentless marketing, promotion, and political protection of sugary drinks.
“Their actions are having an impact - for all of the hardball and softball tactics the soft drink industry employs to maintain the status quo, soda consumption has been flat or falling for years.”
“Health advocacy campaigns are now the single greatest threat to soda companies' profits.
“Soda Politics provides the tools needed to keep up pressure on Big Soda in order to build healthier and more sustainable food systems.”
Hosted by the School of Population Health, the talk by Professor Nestle will be held from midday to 1pm on Monday 18th January at the Tāmaki Campus (Function room).
24th November 2015 - WINNERS ANNOUNCED AT 2015 NEW ZEALAND EXERCISE INDUSTRY AWARDS
27th August 2014 - STUDY SHOWS DRINKS CHILDREN ASSOCIATE WITH SPORT ARE LARGELY UNHEALTHY
10th June 2014 - FAST FOOD SPONSORSHIP SWAMPS CHILDRENS SPORT
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
HQH Fitness is an international company that specialises in improving the health, fitness and wellness of people everywhere. We are the South Pacific distributors for Total Gym/GRAVITY Education and…read more
Neptune Benson is a manufacturer of high quality water filtration and disinfection products for the recreational, industrial, and municipal water markets. With more than 20,000 installations…read more
At easyemployer we've come up with a software solution that manages one of your most important, and often most costly, business resources - your staff. We are helping 100s of clients to…read more
Myzone is the industry’s leading wearable technology solution. Myzone’s wearable products show and reward effort when you work out. It displays accurate real-time heart rate, calories, and…read more
Lander & Rogers' Sports Business Group is the leading sports law practice in Australia, representing over 150 national and international sporting bodies. Our clients include international…read more
Aerobic Microphones Australia provides audio products for the fitness industry. Products include the sweat resistant Cyclemic and Aeromic headworn microphones and pouchbelts that are made in…read more
Regupol Australia Pty Ltd offers a comprehensive range of recycled rubber fitness and leisure flooring surfaces. Their range of products include everroll rubber flooring, Regupol elastic…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!