Latest News

Back to Latest News back

 

Taronga Zoo - Sydney’s Most Popular Visitor Experience

Taronga Zoo - Sydney’s Most Popular Visitor Experience
August 10, 2010

Taronga Zoo has announced that it has retained its position as Sydney's most popular experience for the fourth year in a row.

During the year ending June 2010, the Zoo received strong support from the community with nearly 1.5 million people visiting the Zoo.

Taronga's General Manager Marketing and Commercial Operations, Paul Davies, explained "Taronga has again been the number one visited experience in Sydney. Public support for our work from conservation education to conservation projects in the wild has helped the zoo expand our efforts for wildlife.

"This result proves that people are interested in our work for wildlife and that conservation is fascinating and exciting. It also makes us uniquely positioned to educate and inspire the community about conservation issues and hopefully positively influence their attitudes and behaviours. As far as we know, no other zoo or tourist experience across Australia has ever received this level of support.

"International visitors make up over one quarter of the total, which indicates the growing interest of tourists in experiencing and understanding both the wonder of Australian wildlife and the challenges that face many of our iconic species. The newly opened Tasmanian Devil Breeding Centre at Taronga is already attracting many visitors who want to discover just how this remarkable animal lives, while learning about the threats it faces.

"In the last year, the Zoos have announced amazing successes from the birth Australiaâs first- ever elephant calf and the return to the wild of endangered Booroolong Frogs bred at Taronga to the first birth in Australia of a rare Francois' Langur, a leaf-eating monkey from Asia.

"Television documentaries featuring the births of our Asian Elephant calves and our work beyond the zoo gates like taking Corroboree Frog eggs back to the wild have heightened the communityâs awareness of our zoos and the all encompassing role in conservation we play.

"Thereâs a real hunger in the community to learn about wildlife and, most importantly, to do something about helping ensure thereâs a joint, sustainable future for humans and wildlife.

"That's what makes the Zoos a very different sort of attraction, drawing a very wide cross-section of people from families to international visitors, keen to discover Australia's unique wildlife. This isn't a passive thing, because our visitors are learning while they're here and taking home ways to make a difference for wild creatures."

The Zoos' 12-year Master Plan redevelopment, which began in 2000, has delivered a huge and varied range of exhibits that present wildlife as never before. The redevelopment includes the Great Southern Oceans and Wild Asia mega-exhibits

The strength in visitor numbers has enabled the Zoos to expand their conservation activities to include:

• $200,000 in conservation field grants,
• School education Programs - Project Penguin and Project Booroolong,
• Support of Asian Elephants including Sri Lankan elephant orphan, Moreesha,
• Conservation breeding program for Tasmanian Devils,
• Support of Gorillas through the 'They're Calling You' mobile phone recycling project,
• Sumatran Tiger support through the 'Don't Palm Us Off' palm oil food labelling program,
• Bush Rat re-introduction program

Davies added "our Zoos are not-for-profit, so the outstanding community support enables us to plough more funding into wildlife and education projects. We're expanding peopleâs experiences at the Zoo including opportunities to sleep overnight at Roar and Snore. This helps change outdated views of what weâre about.

"Our Zoos are the forefront of modern global conservation which is a very exciting place for us to be and, especially exciting for our visitors and our community which demonstrate this through making Taronga Zoo the most popular experience in Australia."

Related Articles

11th March 2010 - ‘Miracle’ of Sydney’s baby elephant

7th July 2009 - Taronga Zoo lifts sponsorship


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Hadley/Series Australia Pty Ltd

Hadley Australia and Series Australia Pty Ltd are the leading quality theatre chair manufacturers in the southern hemisphere. The businesses work closely with architects, interior designers and…

read more

Arts / Culture / Design / Entertainment / Venues

 
 

Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces

 
 

Hydrocare Pool Services

Hydrocare Pool Services Pty Ltd offer 30 years of experience in aquatic industry features, products and water treatment. Hydrocare Pools has undertaken water treatment for aquatic centres and…

read more

Aquatics / Attractions / Play / Recreation / Technology

 
 
 
 

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues

 
 

Otium Planning Group

Otium Planning Group is a contemporary sport and leisure consultancy providing services in planning, facility development, management and funding for the sport, recreation and leisure industries…

read more

Aquatics / Consultants / Recreation / Sport / Venues

 
 

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business