Regupol Australia Pty Ltd offers a comprehensive range of recycled rubber fitness and leisure flooring surfaces. Their range of products include everroll rubber flooring, Regupol elastic…read more
Swimming Australia announces AWS as Cloud and Data Analytics Provider
Swimming Australia, the nation’s peak body for swimming, has announced that it has selected Amazon Web Services (AWS) as its preferred innovation, cloud and data analytics provider.
The organisation will work with AWS to reinvent the swimming experience for participants and fans, and to help uncover the next wave of Australian talent for the 2024 Paris Olympics.
With more than 4.5 million Australians participating annually in swimming, with the help of AWS, Swimming Australia aims to enhance the experience for recreational swimmers and fans, as well as the Australian Dolphins national swim team, through technology innovations that impact high performance.
Using AWS data analytics technologies, Swimming Australia will aim to optimise athlete performance at critical junctures of the race, create new swimming meet formats, connect the national tribe of swimmers to better identify talent, and provide more meaningful fan experiences.
Swimming Australia Chief Executive, Leigh Russell advised “the challenge for Swimming Australia was being able to access data and insights in real-time for fan engagement purposes. With AWS, we can bring fans one step closer to the race action and achieve more with technology.
“We are now able to modernise our sport’s business operations and work on a number of projects that will help to connect and build the swimming tribe, bringing incredible moments of inspiration to Australians through the sport of swimming.”
Adam Beavis, Commercial Director for AWS in Australia and New Zealand added “meaningful data and insights enhance all sorts of customer experiences, from the business world to the sporting arena.
“Applying the unique Amazon Working Backwards methodology, our team will work with Swimming Australia to identify innovation opportunities by leveraging big data technologies to collect, analyse, and share data, that can then be used to drive new projects that will bring swimmers, fans, and the community closer to the race action.”
Swimming Australia is one of many major sporting organisations that are using AWS services including the Wallabies, Formula One Motorsport globally, and the NFL in the USA.
Image: Ariarne Titmus at the 2018 Swimming Australia trials at the SA Aquatic and Leisure Centre. Courtesy of the SA Aquatic and Leisure Centre.
5th July 2019 - Jacco Verhaeren to leave Swimming Australia after Tokyo Olympics
18th April 2019 - Swimming Australia partners to research growth and development
9th February 2019 - Swimming Australia camps kick off around the country
13th July 2018 - Swimming Australia looks to enhance elite aquatic performance in NSW
9th February 2018 - Swimming Australia campaign delivers 721 swimming experiences
1st December 2017 - Swimming Australia launches Australia Swims participation campaign
17th September 2017 - Sports tracking and analytics market to reach US$15.5 billion by 2023
13th September 2017 - Ticketek looks to enhance customer experiences through technology
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
TRP help health clubs, leisure centres and gyms across the globe create happy, loyal members through our user-friendly software which enables effective engagement and the delivery exceptional customer…read more
Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…read more
Trisley's Hydraulic Services P/L (THS) are a specialised pool company dealing with all aspects of the commercial swimming pool industry, including the installation and servicing from the smallest…read more
revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…read more
As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as VIVATICKET Pty Ltd. 19th July 2018 - ENTA AUSTRALASIA REBRANDS AS VIVATICKET 17th October 2016…read more
Mattioli provides award winning painting, flooring and waterproofing services to the aquatics and recreation sector. We’re recognised as the leading contractor in the industry with award-winning…read more
Sports Padding At Rae-Line we manufacture high quality sports padding, gym mats, foam mats and protective padding, suitable for a range of different facilities. Our sports padding is…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!