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Showbiz launches new era of show and accommodation packaging

Showbiz launches new era of show and accommodation packaging
August 16, 2013

Leading ticket and packaging company Showbiz International has joined forces with the Expedia Affiliate Network (EAN) - a division of the Expedia group, one of the world's leading online travel companies - to create one of Australia's most dynamic and flexible online ticket and accommodation packaging service.

Showbiz Stay& See® will soon relaunch with an all new ticket and packaging service in Australia that delivers Showbiz's national range of real-time, live theatre and event tickets, combined with best in-market hotel rates across a full range of hotel products and shows, up to the week of performance*.

Previously, most accommodation allocations had to be released many weeks before each show's performance date, which made it difficult for customers with short lead times to book a complete show and accommodation package.

With the new Showbiz Stay& See® online experience, customers will have access to close to 2500 hotels within the EAN system, with hotels pre-matched to the venue location and complemented by TripAdvisor ratings. Customers have the option of re-sorting based on price, popularity, hotel class, or can perform their own individual search.

Showbiz Stay & See® bookings can also be combined with Showbiz's many partner restaurants near to the hotel or venue to ensure a complete, great value, short-break experience - all via one easy online transaction..

The partnership with EAN will ensure that Showbiz can offer customers the best online hotel rates, which will be backed up by the new 'Showbiz Stay & See® Price Guarantee'.

Under the guarantee, Showbiz will commit to refunding the difference if customers finds a lower comparable online hotel room rate*, and will include a $50 'Showbiz Ticket Cash' voucher towards their next purchase.

Showbiz International Chief Executive Craig McMaster explains "Showbiz has always led the way in Australasia with ticket and event packaging for our show and hotel partners, but in recent times we've seen the biggest change in our 30 years of operations, with customers booking with much shorter lead times.

"For instance, previously, someone wanting to travel to Melbourne to see an amazing live experience like King Kong, would most likely book many months in advance. Today, it could be as short as just a few weeks, or even days, and our new dynamic booking system will provide the ultimate in flexibility."

The launch of the new enhanced website coincides with the announcement of the blockbuster Baz Lurhmann's Strictly Ballroom The Musical, which will be staged at the Sydney Lyric Theatre from early 2014. Like the Melbourne-only King Kong, the Sydney season of Strictly Ballroom is expected to generate a vast amount of interstate and international interest that will require significant accommodation inventory.

Carmen Pavlovic, Chief Executive of show producers Global Creatures, added "we believe that Strictly Ballroom The Musical will create enormous interest in Sydney as a destination. Baz Luhrmann's film was a landmark event in Australian cinema history, and the chance to experience the world premiere season of his all-singing, all-dancing stage version will attract theatregoers nationwide, and from around the world.

"Our official packages partner (Showbiz) is geared up to support this influx of visitors through their new Stay & See® range - with great prices and flexibility, allowing everyone the chance to take full advantage of all that Sydney has to offer unique attractions, great restaurants, fabulous shopping - and a brand new, world class musical extravaganza."

Tickets, VIP experiences and packages for Strictly Ballroom, and hundreds of other great shows and experiences can be made by clicking here.

(*subject to ticket availability)



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