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Regional Tourism New Zealand calls for councils to back tourism

Regional Tourism New Zealand calls for councils to back tourism
February 20, 2018

New Zealand’s regional tourism organisations are calling for local government to start thinking long term about tourism.

Councils around the country are currently working on their Long Term Plans for the next 10 years and Regional Tourism New Zealand (RTNZ) says current ways of thinking about tourism development and planning are not fit for purpose.

RTNZ Executive Officer Charlies Ives says the tourism industry has grown exponentially over the last couple of decades and most of our communities are reaping the rewards of it with more retail, hospitality and infrastructure that meets the needs of both locals and visitors.

Ives explains “but if we are going to develop a vibrant industry, we need to face up to the fact that increased growth in tourism will cause pressure on our regions and we have to anticipate these before they have a negative impact on our communities.

“Tourism - perhaps more than any other industry - touches the whole community and while most New Zealanders overall are still comfortable with the industry, we are already seeing early indicators of pressure such as overcrowding and negative reactions to 'freedom campers'.  

“These are warnings of the impact tourism can have on us, if we don’t have a planned, developed and managed approach.”

The industry is aware of the issues but we all need to engage with our Councils and communities so that while they are discussing their long term plans the benefits of tourism and the potential threats are a key focus.

Ives says some larger tourism regions have started developing long term strategies for tourism but it needs to be on the agenda of every single council around the country.

New Zealand currently hosts over 3.8 million international visitors per year but with arrival numbers increasing well over 10% a year, these numbers are expected to rise noticeably over summer. 

The phenomenal growth in tourism has created more than 110,000 jobs directly related to tourism- that’s over 6% of the workforce. Domestic and international visitors spend around $34 billion a year.

There are 30 Regional Tourism Organisations (RTOs) in New Zealand.

Image: There have been negative reactions to freedom camping.

15th December 2017 - COUNCILS TO BENEFIT FROM NEW TOURISM INFRASTRUCTURE FUNDING

4th December 2017 - REGIONAL TOURISM CALLS FOR NATIONAL DEBATE ON PLANNED TOURISM TAX

6th September 2017 - TOURISM TAX ON THE AGENDA IN NEW ZEALAND ELECTION 

21st August 2017 - INTERNATIONAL VISITORS TO NEW ZEALAND SPEND $10.3 BILLION IN YEAR TO JUNE 2017

13th June 2017 - NEW ZEALAND GOVERNMENT COMMITS $5.2 MILLION FOR 28 NEW TOURISM INFRASTRUCTURE PROJECTS 

12th May 2017 - DEPARTMENT OF CONSERVATION TO RAISE CHARGES FOR OVERSEAS VISITORS WALKING NEW ZEALAND’S TRAILS 

14th March 2017 - SURVEY REVEALS DEPTH OF NEW ZEALAND TOURISM INFRASTRUCTURE NEEDS 

30th December 2016 - SOCIAL MEDIA TARGETS YOUNG NEW ZEALAND CAMPERS

11th October 2013 - LOCAL GOVERNMENT NEW ZEALAND WELCOMES PLAN FOR NEW ZEALAND TOURISM

26th July 2012 - TOURISM MUST BE A CORE FUNCTION OF COUNCIL’S ECONOMIC DEVELOPMENT ROLE 


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Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

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