Latest News

Back to Latest News back


Regional Destination Management Plans released for Northern Territory

Regional Destination Management Plans released for Northern Territory
December 22, 2020

Regional Destination Management Plans for major regional Northern Territory tourism areas of Big Rivers, Barkly, Alice Springs, MacDonnell Ranges and Lasseters have been released, setting out specific advantages for each region and providing a roadmap for future tourism development and investment.

The Plans are a key action of the Northern Territory’s Tourism Industry Strategy 2030 and have been developed through extensive stakeholder consultation.

Each region’s identified actions will be overseen by a project implementation team that includes representatives from Tourism NT, Regional Tourism Organisations, Land Councils, and Regional Councils as well as NT Government departments.

The Plans identify the strengths and assets of each of the regions, including tourism products, visitor trends and expectations, as well as social and economic factors to enable a holistic approach to tourism growth.

Each plan has a number of actions in order to activate opportunities and address any gaps with a focus on prioritising product development while encouraging sustainability.

Major comparative advantages include the importance of drive touring, both as part of cross-country tourism, and intra-Territory tourism, authentic Aboriginal cultural attractions and experiences including Aboriginal cultural festivals.

A further two Destination Management Plans for East Arnhem Land and Greater Darwin will be developed and released in 2021.

Northern Territory Minister for Tourism and Hospitality Natasha Fyles notes “as the tourism industry continues to navigate its way through the impacts of COVID-19, the Destination Management Plans underpin a holistic approach to tourism in the NT over the next decade.

“The Plans focus on the growth, future development and investment and enable a coordinated approach to tourism between business, government, the tourism industry and communities.”

To view the plans visit

Image courtesy of

Related Articles

9th December 2020 - 50 Northern Territory tourism businesses access Government’s ‘Book Now Digital Support’ program

28th October 2020 - Northern Territory tourism operators receive funding to enhance the visitor experience

30th September 2020 - Grant launched to boost digital bookings for Northern Territory tourism sector

5th May 2020 - Tourism Rebound Taskforce established for Northern Territory

5th February 2019 - Northern Territory Arts Trail Campaign to Boost Tourism

25th May 2018 - New Chief Executive appointed at Northern Territory Department of Tourism and Culture

2nd May 2018 - TTF welcomes Northern Territory Government’s backing for tourism

28th March 2018 - Northern Territory Government opens applications for $3 million visitor experience program

16th February 2018 - Northern Territory Government looks to ‘turbocharge’ tourism

Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

Click here to view our subscription options.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Augmented Creative

Augmented Creative is an open organization of like-minded and highly dedicated, creative people who conceive, plan and execute visual solutions. We pursue new and innovative visual ideas to help…

read more

Arts / Attractions / Consultants / Design / Tourism


Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces



ICP is an Australian-based company focused on indoor climbing. ICP will manage your project from initial design to completion and beyond, whether you're building an international-level climbing…

read more

Attractions / Fitness / Recreation


Anti Wave International

Anti Wave International is the original suppliers of top performance swim, aquatic sports, leisure and pool programming equipment. Founded in 1971, Anti Wave International is proud of its…

read more

Aquatics / Play / Sport



A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…

read more

Aquatics / Attractions / Play / Waterparks


WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business