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Purple Clubs Management boosts performance of Anytime Fitness’s Australian franchises

Purple Clubs Management boosts performance of Anytime Fitness’s Australian franchises
January 21, 2015

EXCLUSIVE: Anytime Fitness Australia has established a new business unit, Purple Clubs Management, to offer Anytime Fitness franchisees the services of a professional club management team to maximise the return on their investment in their club.

The colour purple is of considerable significance to Anytime Fitness. Globally, ‘Club Purple’ classification is given to the top 20% of all Anytime Fitness clubs worldwide while the franchisor explains “we live by the credo, ‘Bleed purple!’ ... a shared vision and mission (that) reaches down into the very DNA of our employees, franchisees, and partners.”

Headed by former Debit Success and Genesis Fitness Clubs Chief Executive David Lowe, in the role of General Manager, Purple Clubs Management offer a group of industry specialists who aim to be innovative, to exceed owners expectations, to maximise the owners’ ROI, to operate clubs at the highest level of quality and to to deliver exemplary service levels to all stakeholders including members, owners and across the Anytime Fitness Group.

Purple Clubs Management is currently recruiting a Membership Manager, with the position advertised at Seek.com.au

Click here to view the vacancy.

Click here to find out more about Anytime Fitness’ ‘Bleed purple’ aims.

12th December 2014 - ANYTIME FITNESS SYDNEY CITY GYM TO REOPEN AFTER MAJOR REFURBISHMENT

20th November 2012 - DAVID LOWE LAUNCHES DF & B CONSULTING

29th September 2010 - FITNESS INDUSTRY REVELATIONS FROM GENESIS CHIEF EXECUTIVE

‚Äč© Australasian Leisure Management. Not to be reproduced without permission.


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