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Plus Fitness opens 200th club

Plus Fitness opens 200th club
October 14, 2021

Australian owned and founded gym franchise Plus Fitness has today opened its 200th club - just 10 years after it commenced operations.

Welcoming the opening of Plus Fitness Ryde, Plus Fitness Director, Gordon Martin stated “Plus Fitness Ryde is the 200th Plus Fitness franchise to open internationally.

“We’re excited to expand the network of health clubs, with a strong pipeline of Plus Fitness franchises to open in near future.”

The Plus Fitness 24/7 model first stepped into franchising in 2011 and, over the course of a decade, has expanded across Australia, New Zealand, India and East Timor.

Over the years Plus Fitness has received multiple awards including Emerging Franchisor of the Year in 2013, appearing twice in the BRW Fast Starters and twice ranking 1st in the Smart Company fastest growing Australian company awards.

With the Plus Fitness 24/7 franchise chain having experienced consistent and steady growth over the past decade, in 2020 the business was acquired by ASX listed Viva Leisure Limited.

With Viva Leisure Limited already operating brands such as Club Lime and Hiit Republic, this launched them into becoming the third largest fitness operator in Australia.

The Plus Fitness 24/7 Franchise Model offers its franchises extensive support from a dedicated team of support personnel at its Head Office located in Sydney. The model is turnkey by design and provides franchisees with a consistent and regular income in a low staff, fast paced environment.

The latest addition to the growing brand is Plus Fitness Ryde which has opened today! This elevates the brand to reaching 200 clubs now open and with a further 45 territories already sold and at various stages of opening, there are no signs of this fitness franchising juggernaut slowing down.

The Plus Fitness network consists of 200 gyms open and more scheduled to open across Australia, New Zealand and Asia.

Viva Leisure accelerates growth
Parent company Viva Leisure has this week advised of a series of new locations by way of acquisition with the purchase of a Queensland based franchised Pilates and yoga franchise business.

An announcement to the ASX advised “since the end of August bi-monthly update released to the market on 6 October 2021, Viva Leisure confirms the opening of a new site in Castle Hill, NSW and that it has completed the acquisitions of two Plus Fitness sites in Beerwah, QLD and Rydalmere, NSW, as well as an independent club in South Morang, Victoria.”

Lower image shows the interior of Plus Fitness Ryde during its fitout.

Related Articles

9th October 2021 - Confusion over NSW Government’s reopening vaccination rulings for gyms and fitness centres

7th October 2021 - Les Mills launches new omnichannel fitness platform

6th October 2021 - Viva Leisure experiencing share price rebound as it looks forward to facility reopenings

27th August 2021 - Viva Leisure enters trading halt as it looks to raise equity

13th July 2021 - Viva Leisure opens Club Lime and hiit republic gyms at Yamanto Central

27th May 2021 - Viva Leisure opens new clubs and launches new GroundUp studio brand

17th May 2021 - Viva Leisure ‘confident’ that it is dealing with franchising appropriately

15th April 2021 - Viva Leisure primed for growth with head of franchising appointment

8th February 2021 - Viva Leisure opens Titanium branded Club Lime Pyrmont

11th January 2021 - Viva Leisure to acquire six Pinnacle Health Clubs in Victoria

27th November 2020 - Viva Leisure looks to drive growth with $30 million capital raising

16th November 2020 - Viva Leisure continues expansion with 91st facility opening and record membership numbers

26th August 2020 - Viva Leisure announces ‘outstanding’ financial results with no loss in year-on-year income

23rd July 2020 - Plus Fitness co-founder reflects on ‘incredible journey’ as Viva Leisure acquires master franchisor

22nd July 2020 - Viva Leisure acquires Plus Fitness’ master franchisor for $20 million

17th July 2020 - Reopening approved for Plus Fitness Campbelltown following temporary COVID-19 closure

19th June 2020 - Plus Fitness opens three new clubs across two states

17th February 2020 - Plus Fitness opens first Canberra gym

31st January 2020 - Plus Fitness opens latest Indian gym in South Mumbai

14th November 2019 - Plus Fitness extends partnership with Penrite Honda Racing Australia

15th October 2019 - Plus Fitness opens their first gym in Singapore

3rd July 2018 - Plus Fitness General Manager reaches 10 year management milestone


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