The Fitness Generation is now part of NovoFit - see www.ausleisure.com.au/suppliers/novofit/read more
Parents value swimming and water safety lessons above other out-of-school activities
A new study released by AUSTSWIM and the Royal Life Saving Society Australia shows that both parents and non-parents chose 'learning to swim' as the most important extra-curricular activity for children aged from five to 14 years when provided a set of seven popular extra-curricular activities in a recent community survey.
In addition, when asked to assess the relative importance of a set of eight water safety and aquatic skills, the majority also rated 'personal survival skills' as the most important, followed by 'water safety knowledge' and 'survival swimming strokes'.
This survey finding contradicts the views of swimming teachers from previous research conducted by both organisations where teachers were asked to rank the same skills from a parent's perception. Teachers of swimming and water safety believed that parents would value competitive strokes as the most important skills.
The 2013 survey 'Community perceptions of and attitudes towards children's swimming and water safety skills' aimed to further understand the effectiveness of swimming programs and characterise the group of children accessing swimming from the general community's perspective, particularly parents.
The survey is the third conducted in partnership by Australia's leading aquatic education and water safety organisations; AUSTSWIM and Royal Life Saving Society Australia, and is the culmination of four years of research.
The first National survey, conducted in 2010, explored the operations of swim schools across Australia as assessed by over 350 swim school managers, owners and coordinators. The second National survey, conducted in 2012, investigated the attitudes of over 6,300 teachers of swimming and water safety delivering programs at a range of aquatic facilities and locations across Australia. Results from the abovementioned surveys of this project, especially of the second, further confirmed the relevance of understanding the community's, particularly parents, attitudes and perceptions towards children's swimming and water safety skills, and prompted the third survey.
This third National survey was administered to parents of children aged five to 14 years old, from April to June 2013. Answers were also collected from parents whose children were not enrolled in swimming and water safety lessons, from parents of children aged outside the age range 5 to 14 years old, and from other members of the community who don't have children. The answers of 1,658 participants were used in the analysis.
The survey asked questions across a variety of topics such as: demographics, program accessibility and affordability, program effectiveness and awareness of water safety organisations.
A number of recommendations have been made aimed at improving the quality of swimming and water safety programs. These include that the industry considers the importance that parents are placing on personal survival skills, water safety knowledge and survival strokes, ensuring that survival strokes are taught, as well as considering responses given by parents regarding customer service and levels of feedback.
A full report of findings and recommendations from this research survey can be found on www.austswim.com.au/AboutUs/InformationCentre/Research.aspx
Image courtesy of VICSWIM.
23rd October 2013 - CHILDREN LEARN THE IMPORTANCE OF WATER SAFETY DURING VICTORIAN CHILDREN’S WEEK
10th October 2013 - NEW DROWNING STATISTICS 'A SOBERING REMINDER' OF RISKS TAKEN IN AND AROUND WATER
2nd April 2013 - AUSTSWIM SUPPORT WOMEN’S ONLY SWIMMING AND WATER SAFETY
2nd January 2013 - ORGANISATIONS UNITE TO PRESENT INTERNATIONAL WATER SAFETY CONFERENCE
20th November 2012 - RESEARCH SUGGESTS SWIMMING MAKES CHILDREN SMARTER
5th March 2012 - PUSH FOR WOMEN-ONLY SWIMMING IN CANBERRA
23rd May 2011 - NT DROWNING HIGHLIGHTS NEED FOR WATCH AROUND WATER
26th November 2010 - YMCA URGES PARENTS TO KEEP CHILDREN’S WATER SAFETY SKILLS A PRIORITY
17th November 2010 - ONE IN FIVE AUSSIE KIDS CAN’T SWIM
20th September 2010 - QUEENSLAND’S POOLS MADE SAFER
10th February 2010 - HANSON BACKS LEARN TO SWIM LESSONS FOR ALL AUSSIE KIDS
11th November 2009 - DROWNING SPARKS CALL FOR NATIONAL WATER SAFETY PROGRAM
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
With industry leading solutions in design and durability you can improve your facilities with our access control operations, payment systems and flexible personal locker storage solutions. Your…read more
Turnstile Entry Systems and Access Control Centaman Entrance Controls’ Award Winning Range of Access Control Systems includes tripod & triarm turnstiles, speedgates, full height…read more
Intelligenz provides Leisure Management Software for managing all your Program Registrations, Facility Bookings, Membership Sales and POS Transactions; including detailed Reporting, automated…read more
Myzone is the industry’s leading wearable technology solution. Myzone’s wearable products show and reward effort when you work out. It displays accurate real-time heart rate, calories, and…read more
Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…read more
iDwala is the Community Sports Surface Specialist offering the highest quality designs and technical expertise to Councils, Schools and Sporting Clubs looking to create sporting…read more
Swimplex Aquatics are a world-class company dedicated to the commercial pool, waterslide industry. We are Australian market leaders servicing all states Australia wide. Swimplex provide a full…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!