Latest News

Back to Latest News back


Online Education on Club Membership Retention

April 15, 2011
MobileFit Intelligent Fitness Systems is offering industry professionals a series of free educational videos on fitness club membership retention.
MobileFit has launched the initiative in an attempt to provide Australian fitness clubs with more knowledge about the importance of member retention.
MobileFit Australia's Lane Harrison explains that "many clubs are starting to understand the importance of member retention in operating a successful health club.
"Through talking to our customers and with other clubs throughout the industry we realised that clubs now understand how important member retention is, however often don't know where to start to improve their member retention metrics. "
MobileFit's online exercise tracking and retention system was developed through three years of research and development in the USA. During this time the team at MobileFit accumulated a huge amount of research on health club member retention that was then used to help design the system.
"We like to share this research and information with our customers as it allows them to get even more value out of our software" adds Harrison.
"The response after providing this information to customers was fantastic, so this lead to the idea of developing a short educational video series that we could share with any health club interested in improving their member retention."
Harrison believes that the information provided in the educational videos is simple yet ground breaking and that fitness clubs need only implement a few small principles and strategies to reap large rewards.
The retention video series can be viewed for free by clicking on the link below.
MobileFit are also exhibiting on Stand P59 at the Australian Fitness & Health Expo, being held at the Sydney Convention and Exhibition Centre from Friday 15th to Sunday 17th April.

Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all


We are the leading providers of kids fun multi-sports programs for Sport and Recreation Centres. Programs cover twelve common sports as well as Gross Motor Skill Development and suit children from as…

read more

Fitness / Play / Recreation / Sport / Wellness



Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…

read more

Aquatics / Consultants / Design / Venues


TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues


iDwala Pty Ltd

iDwala is the Community Sports Facility Specialist offering the highest quality designs and technical expertise to Councils, Schools and Sporting Clubs looking to create sporting…

read more

Consultants / Design / Recreation / Sport / Surfaces


ProSlide Technology

ProSlide is the global leader in water ride design and manufacturing, supplying high-performance water attractions to new and expanding water parks around the world. For over three decades, ProSlide…

read more

Aquatics / Play / Waterparks


Jonas Leisure

JonasLeisure offers a complete range of leading leisure and recreation software brands – envibe, Centaman, Gladstone Health & Leisure, The Retention People, Nutrition Complete and…

read more

Aquatics / Billing / Fitness / Recreation / Sport


@leisure Planners

@leisure is a team of experienced leisure, aquatic and sports facility managers and planners, with market modelling, sports management, recreation planning, business and GIS qualifications. We have…

read more




Our team believes floors should be beautiful, comfortable, and engineered for safety, even when wet. Life Floor tiles meet six unique performance based standards: slip-resistance, impact absorption,…

read more

Aquatics / Play / Recreation / Safety / Surfaces


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business