Vticket Pty Ltd is the Australian and New Zealand distributor for Gateway Ticketing Systems Inc., the world leader in high-speed access control, admission control and ticketing software for the…read more
OAMM reveals connected fan experience technology
Leading sports and events digital signage rights company Out and About Media and Marketing (OAMM) has unveiled new ‘Connected Stadium’ technology which it sees will revolutionise the consumer engagement strategy across the stadium market in Australia, and unlock new potential for brands.
Handling all field rights for a network of stadiums nationally, OAMM are continuously searching for new innovations to connect with fans.
Currently they are anticipating an estimated $250 million injection into sport stadium technology is expected over the next few years to further enhance the game day experience for sports fans across Australia.
Hi-density Wi-Fi is revolutionising how sporting venues and their brand partners engage with fans. Through the ‘Connected Stadium’ OAMM is the driving force in making this new technology measurable and interactive for brands looking to reach sports/entertainment audiences.
The exclusive worldwide media representatives for connected stadiums assets across Australia and New Zealand, OAMM are passionate about bringing value to both fans and brands.
OAMM Chief Executive Edward Abbott explains “there are many ‘brand awareness’ advertising options in sport but none which deliver an integrated, data capable solution such as the Connected Stadium platforms.”
The vast IPTV network of thousands of screens strategically placed around the grounds enables brands to gain exposure via live advertising, content integration and social media opportunities. The free high density Wi-Fi and smartphone Apps specific to each location provide brands opportunities for display advertising, promotions, app integration, and access to behavioural trends data. Brands can continue their involvement with their audience pre and post the games with the audience having the ability to download special offers in the lead-up to matches, secure weather and traffic information on game day as well as organise transportation.
The technological advancements at the field appeals to the mobile savvy consumers who instantly watch replays and view plays from different angles in real time on the IPTV network. While the Smart Phones brings a new level of engagement to the live experience where fans can find their seat, pre-order food and beverages at the ground, as well as match statistics and the ability to view live streamed action and replays.
A variety of brands are already reaping the benefits of the Connected Stadium platform.
25th March 2015 - GAME CHANGING TECHNOLOGY A WIN FOR FANS AT ETIHAD STADIUM
18th February 2015 - MASSIVE SMARTPHONE ENGAGEMENT BY RUGBY FANS
11th February 2015 - HOW HIGH DENSITY WI-FI IS MAKING SPORTS FANS WINNERS
17th December 2014 - ALLIANZ STADIUM TO OFFER LARGEST EVER SUPERSCREENS
4th August 2014 - ALLIANZ STADIUM TO GET $10 MILLION TECHNOLOGY UPGRADE
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…read more
SGL is an innovative and progressive lifestyle, leisure and community consulting practice, operated by Phillip Gray and active since 1988. SGL has undertaken an extensive range of sport,…read more
As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as VIVATICKET Pty Ltd. 19th July 2018 - ENTA AUSTRALASIA REBRANDS AS VIVATICKET 17th October 2016…read more
Crystal Pools has a solid history of performance on a wide variety of government and commercial projects and is the name behind many of Australia’s most innovative and ambitious aquatic…read more
SLE Worldwide Australia is a Managing General Underwriter specialising in insuring risks in the world of Sports, Leisure and Entertainment. Be it relaxing, playing, organising or watching sports,…read more
Rhinoplay offers playground equipment in Australia that is safe, durable, and most importantly fun! We specialise in creating unique indoor playgrounds for play centres and outdoor playgrounds for…read more
SKC Operations Pty Ltd (SKCorp) is an expert retail and marketing services team specialising in sports, leisure, aquatics, fitness, health, wellness & recreation industry. Using proven…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!