Links Modular Solutions are a leading provider of high-quality, innovative software solutions for leisure facilities. Our software suite includes modules such as POS, Classes, Members, Facility…read more
New Zealand tourism spending reaches $39.1 billion
The tourism industry’s tremendous contribution to New Zealand’s social and economic wellbeing has been reinforced by newly released industry measurements.
The latest Tourism Satellite Account figures show that total annual tourism spend for the year to March 2018 reached an estimated $39.1 billion, an increase of 7.7% or $2.8 billion on the previous year.
International visitor spend is up by 9.6% to $16.2 billion, while domestic visitors spend is up by 6.5% to $23 billion.
Welcoming the figures, Tourism Industry Aotearoa (TIA) Communications Manager Ann-Marie Johnson advised “this is a continuation of the spectacular growth enjoyed in recent years.”
The Tourism Satellite Account is the official annual measurement of the New Zealand tourism industry, compiled by Stats NZ. It includes measures of tourism spend by international and domestic visitors, the number of people employed directly and indirectly by tourism, tourism’s share of export earnings and its contribution to New Zealand’s GDP.
The new figures show that annual tourism spend is now $10.5 billion a year more than it was in 2014. That’s an extra $29 million dollars a day being spent in communities across New Zealand.
Tourism now provides 20.6% of New Zealand’s total exports. It makes a direct contribution to GDP of 6.1% and a further indirect contribution of 4.3%.
216,000 people are directly employed in tourism, with a further 149,304 indirectly employed providing products and services consumed by visitors. That means 13.5% of our total workforce is earning a living from tourism.
Johnson adds “these figures reinforce our insight that tourism will continue to grow and sustain employment across our country. It means that a career in tourism is a viable and stable choice for young people, which is an area of particular importance to the industry.”
In 2014, through its Tourism 2025 Growth Framework, the industry set a goal of being a $41 billion industry by 2025. It is well ahead of projected markers to meet that goal.
The attention of industry leaders is now focused on managing the growth in tourism and sharing the benefits with our communities.
The number of sign-ups to TIA’s Tourism Sustainability Commitment has now hit 700, a massive achievement which shows a shared industry dedication to economic, visitor, community and environmental sustainability.
The recent introduction of the Tiaki Promise is another string in the industry bow. Lead by seven tourism organisations and announced by Tourism Minister Kelvin Davis, the Tiaki Promise outlines what travellers can do to care for New Zealand, travel safely and act as guardians of our land, waterways and ocean.
Johnson concludes “prioritising the sustainability of the tourism industry ensures we can manage and grow our contribution to New Zealand’s economy whilst offering more benefits and opportunities to the communities in which we operate.”
Image: Takapo Springs.
19th December 2018 - Jet boating pioneers celebrate 60 years of Queenstown adventure thrills
5th December 2018 - New Zealand Government backs cycle tourism project in Northland
9th November 2018 - New Zealand tourism industry focusing on sustainable growth
5th November 2018 - Marking its best ever season, Mt Hutt announces 2019 developments
13th September 2018 - Tourism funding will benefit New Zealand’s regions
14th August 2018 - WTTC research shows tourism generated 18% of New Zealand’s GDP in 2017
14th December 2017 - Tourism makes major contribution to New Zealand economy
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…read more
Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…read more
METRA Australia is your innovation partner for smart electronic locking, Access Control solutions and cashless payment systems to suit all types of leisure facilities. Our team’s…read more
Ausfit began in 1992, providing software services to the health and fitness sector including ClubWise, a fully hosted web-based product which combines state of the art club management software,…read more
Perfect Gym Solutions is a software as a service (SaaS) solution purpose-built to service the fitness industry, with over 1000 clients servicing over 2 million gym members across 40 countries making…read more
A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…read more
TRP help health clubs, leisure centres and gyms across the globe create happy, loyal members through our user-friendly software which enables effective engagement and the delivery exceptional customer…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!