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New Zealand gym operations exceed 85% of pre-Coronavirus lockdown activity levels

New Zealand gym operations exceed 85% of pre-Coronavirus lockdown activity levels
June 30, 2020

The Exercise Association of New Zealand (ExerciseNZ) has reported that gyms and exercise facilities across the country have reached about 85% to 90% of the pre-COVID-19 activity levels.

The positive recovery efforts by exercise professionals, gyms and facilities includes numbers of people participating in activity, revenue and new sales.

Most positive of all is the new membership sales showing more people are wanting to get physically active, with ExerciseNZ Chief Executive Richard Beddie advising "this is perhaps a flow on from all the walking and cycling that hundreds of thousands of Kiwis did during lockdown.

“What is clear is that many people who were not active normally, were so during lockdown. As a result, they may have experienced some of the many benefits, such as increased mental clarity and an overall improvement of state of mind.  

“Anecdotally, a lot of facilities have said people decided they felt much better when they were active and wanted to keep this up, now we are back to more normal routines.

“While the survey results are positive and we remain cautiously optimistic, and we are still yet to feel the full effects of the economic downturn from increased unemployment, which will likely not hit until the last quarter of this year, as we still see large variability between facilities and trainers.

“One big factor is still the work from home trend, which has shifted the demand around especially in the larger cities where work and home may be further apart. 

“We again urge the government to do something about unreasonable commercial landlords who refused to engage with tenants over rent during lockdown. We need government to step up and take a leadership role here.

“Overall, the survey shows the exercise industry is resilient when it comes to economic downturns and as long as our border control continues to be robust and consumer confidence remains, then the long term prospects remain positive and many Kiwis will get to hold onto the benefits of exercise they gained during lockdown.

The 85% to 90% activity level figure comes from ongoing post-Coronavirus reopening research being conducted by ExerciseNZ.

Related Articles

29th June 2020 - New Zealand’s CityFitness moves into Australia with acquisition of final Fit n Fast clubs

23rd June 2020 - Belgravia Leisure announces reopening of all Australian and New Zealand facilities

22nd June 2020 - Research highlights the need to focus on wellbeing of older New Zealanders post-COVID

18th June 2020 - Massive revenue decline sees YMCA reconsider offering New Zealand summer camps

5th June 2020 - New Zealand fitness centres return to 70% activity levels

3rd June 2020 - New Zealand Government moves to eliminate Coronavirus restrictions

1st June 2020 - F45 Studios in New Zealand anticipate member surge

26th May 2020 - Call for fitness industry stakeholders around the world to unite on 1st June

17th May 2020 - New Zealand budget includes $265 million for sport and recreation

15th May 2020 - Skills Active keen to help New Zealanders get back into working and training

12th May 2020 - Exercise industry ready for Alert Level two but not business as usual

7th May 2020 - ExerciseNZ advises Parliament on fitness during alert level two

22nd April 2020 - ExerciseNZ highlights that gyms’ commercial leases need to be regulated

14th April 2020 - Rotorua residents commended for keeping exercise safe and local

9th April 2020 - Key exercise bodies produce New Zealand’s biggest online fitness directory during lockdown

7th April 2020 - Two-thirds of the world’s fitness clubs are currently closed

27th March 2020 - ExerciseNZ disappointed that New Zealand Government allows delivery of alcohol and cigarettes but not exercise equipment

7th March 2020 - ExerciseNZ to celebrate role of women in fitness on International Women’s Day


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