Latest News

Back to Latest News back


New State Tourism Satellite Accounts show importance of industry to Australian economy

New State Tourism Satellite Accounts show importance of industry to Australian economy
August 14, 2019

The newly released State Tourism Satellite Accounts (STSA) for 2017/18 from Tourism Research Australia shows the importance of tourism to the economy of states and territories by presenting key data on consumption, employment and economic activity.

TRA’s ‘State of the Nation’ data shows that total tourism consumption for 2017/18 was $143 billion, up 6.8% on the $134 billion figure for 2016/17 and, for the decade between 2007/08 and 2017/18, showing an increase of 49.5% - an average annual growth rate of 4.1%.

Three-quarters (75%) of this consumption was in NSW ($42.5 billion), Victoria ($33.1 billion), and Queensland ($32.6 billion). Western Australia ($16.0 billion) and South Australia ($8.4 billion) accounted for a further 17% while Tasmania ($4.4 billion), Northern Territory ($3.3 billion) and Australian Capital Territory ($3.1 billion) accounted for the remaining 8% of consumption.

All states and territories reported consumption growth in 2017/18, with annual growth rates ranging from 3.8% to 11.2%.

Each of the states/territories saw the following results:

Above average growth:

ACT - up 11.2% from $2.8 billion to $3.1 billion 
Tasmania - up 10% from $4.0 billion to $4.4 billion.

Average growth:

Queensland - up 7.6% from $30.3 billion to $32.6 billion 
Victoria - up 7.4% from $30.9 billion to $33.1 billion 
South Australia - up 6.8% from $7.9 billion to $8.4 billion 
NSW - up 6.6% from $39.8 billion to $42.5 billion.

Below average growth:

Northern Territory - up 4.2% from $3.2 billion to $3.3 billion 
Western Australia - up 3.8% from $15.4 billion to $16.0 billion. 

Key data in the report related to tourism jobs in each state.

Advising that tourism was clearly one of the state’s champion industries, NSW Minister for Jobs, Investment, Tourism and Western Sydney Stuart Ayres stated “the results show that NSW’s contribution to tourism in Australia is invaluable, and locally the industry has a huge impact on our economy.

“Tourism directly employs 182,900 people - equal to one in 22 jobs - in New South Wales, up almost 7,800 people on 2016/17.

Victorian Minister for Tourism, Sport and Major Events Martin Pakula welcomed the study, which showed Victoria’s tourism industry is employing more people than ever, with jobs growth above the national average.

The data showed that 12,900 tourism-related jobs were created over a 12-month period and more than 55,000 jobs in tourism have been created in Victoria since 2013.

The new data shows that Victoria’s visitor economy supported 232,700 jobs in 2017/18 - up 5.9% - and accounted for 7.2% of the state’s total employment.

Cafes, restaurants and takeaway food businesses comprised more than a quarter of direct tourism jobs (28%), with retail trade (16%), accommodation (13%) and education/training (11%) the next highest categories.

Minister Pakula stated “tourism is an increasingly important provider of jobs in Victoria and we will continue to back this forward-thinking industry with support for major and regional events and vital infrastructure.

“From Mildura to Mallacoota, these jobs provide security and the promise of a prosperous future, which is why we want even more of them.”

In Western Australia, the Tourism Council WA (TCWA) welcomed the findings that the stated added around 2,000 tourism jobs in 2017/18.

However, with Western Australia having the lowest tourism jobs growth of any state or territory at 1.8%, far behind the Australian growth of 5.3%, and classified as “below average growth” in the report, TCWA Chief Executive Evan Hall stated “if WA tourism had grown at the same rate as Australia, 5,700 new jobs would have been created across the State.

“Western Australia’s falling market share in international tourism is the main barrier to growing tourism jobs for local people.

“The state government should aim to grow tourism jobs at the same rate as the rest of Australia and commit to a target of 6,000 new tourism jobs per annum.”

Newly released data also shows tourism exports earned $22.3 billion in export revenue in 2018/19.

Click here to view the State Tourism Satellite Accounts (STSA) 2017/18.

Images: Staff members at ICC Sydney, with Managing Director Geoff Donaghy (top) and visitors enjoying the BIG4 Howard Springs Holiday Park's aquatic play area (below).

Related Articles

14th August 2019 - ATIC welcomes TRA’s record-breaking Australian tourism data

3rd April 2019 - Mixed reactions to Federal budget tourism spending

2nd April 2019 - Number of international visitors to Australia hits record high

8th May 2018 - Australian Tourism Export Council calls for Federal budget to back tourism

10th March 2019 - Tourism and Transport Forum research shows Australians ‘love’ international tourists

27th September 2018 - Visitor numbers and tourist spending increase while length of stays stalls

13th August 2018 - Tourism Research Australia partners with Angus & Associates to monitor tourism’s social licence

9th August 2017 - Australia’s great outdoors needs to be more accessible for nature-based tourism

3rd November 2016 - Tourism jobs key in Western Australia marginal seats

2nd November 2014 - Tourism Research Australia report includes ‘misleading’ data on Tasmania

14th August 2014 - Report shows events drive regional tourism

28th April 2009 - 29,000 Tourism Jobs at Risk

Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all


Humanforce is a global provider of workforce management solutions for companies who need flexibility to manage complex workforces. Companies use Humanforce to manage everything from time and…

read more

Hospitality / Retail / Technology / Venues


Tim Batt Water Solutions

Tim Batt Water Solutions are at the very forefront of the commercial aquatic business in Australia, with over 30 years specific experience supplying and installing chemical control and dosing…

read more

Aquatics / Environment / Recreation / Technology / Venues



Leisure Concepts brings the world’s leading fitness equipment brands to Australasia - these include True Fitness, Atlantis Strength, Merrithew (Stott Pilates), Intenza Fitness,…

read more

Fitness / Recreation / Technology / Wellness


Life Fitness

Life Fitness Cardio Life Fitness Strength Hammer Strength Group Cycling Rowers Certified Refurbished Freeweights Benches & Racks Flooring Life Fitness is the global leader in the fitness…

read more

Fitness / Recreation / Technology / Wellness


Enta Australasia

As of the 1st July 2018, Enta Australasia Pty Ltd/Best Union has been rebranded as VIVATICKET Pty Ltd.  Click here to view the VIVATICKET Pty Ltd listing.  19th July 2018 - ENTA…

read more

Technology / Ticketing / Venues



Sports Padding At Rae-Line we manufacture high quality sports padding, gym mats, foam mats and protective padding, suitable for a range of different facilities. Our sports padding is…

read more

Attractions / Fitness / Recreation / Safety / Sport



With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology


HTS Group Ltd

HTS Group Ltd provides a complete design, system integration, installation and maintenance package to the transportation, traffic engineering, parking and sports timing industries in New Zealand,…

read more

Aquatics / Events / Sport / Technology


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business