Latest News

Back to Latest News back

 

New CATO report reveals Australian’s holiday habits

New CATO report reveals Australian’s holiday habits
October 8, 2019

The Council of Australian Tour Operators’ (CATO) has today unveiled a new benchmark report into Australia’s outbound leisure market, providing new insights into the activities and intentions of overseas holidaymakers.

Drawing on information compiled from the Australian Bureau of Statistics for 2018 and an independent consumer survey, the inaugural Australians on Holiday - International Leisure Travel Trends report examines the size, shape and direction of Australia’s outbound leisure market.

The report shows that in 2018, Australian tourists:

• Took 6.3 million overseas leisure trips (representing a market penetration of 25.1%)
• Spent more than $46 billion in total and an average of $7,300 per person
• Visited an average 3.4 countries per vacation
• Enjoyed an average of 22 days on holiday per trip.

In terms of destinations, South East Asia was the most popular region for a break (accounting for 35% of all holiday departures) and Indonesia the favourite country, well ahead of United States and New Zealand.

While the appeal of an overseas holiday was strong across almost all age groups, the report reveals that older travellers (51+ years) tended to operate with larger holiday budgets, took longer breaks and were more inclined to explore long-haul destinations such as Europe. It also highlighted the fact in 2018 almost a quarter of Australians travelled alone on a holiday.

Advising that the new report does more than conveniently bring together a broad range of data, CATO Managing Director Brett Jardine stated “it establishes a platform which the industry can now use to monitor changes in Australians' overseas travel habits - from where they like to holiday to how much time and money they spend, and how this compares across different age categories.

"In that sense, the value of the report will only grow each year as it reveals new and emerging trends that help us understand the changing behaviours of Australia holidaymakers."

For more information on the Australians on Holiday - International Leisure Travel Trends report go to www.cato.travel

Related Articles

1st October 2019 - Queensland Tourism Digital Workforce Development and Training Plan gets industry launch

30th September 2019 - Perth prepares to host World Indigenous Tourism Summit in 2020

25th September 2019 - McLaren Vale tourism data receives a hi-tech boost

16th September 2019 - South Australian tourism set for significant challenges over next decade

13th September 2019 - Tourism Australia confirms Phillipa Harrison as new Managing Director

4th August 2019 - Australia’s tourism accreditation program reveals new branding

13th May 2019 - ARIVAL highlights trends set to transform the attractions Industry

17th April 2019 - Great Barrier Reef Tourism Operators call for Urgent Action from Australia’s politicians

2nd April 2019 - 2019 Australian Regional Tourism Convention to be staged in Devonport

21st December 2018 - CATO to stage crisis management forum for tourism stakeholders

12th February 2018 - Former cruise industry association leader becomes CATO head

27th November 2015 - Tourism operators launch new strategic plan


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

Click here to view our subscription options.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

Altitude Training Systems

ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help all athletes gain the competitive edge. Our…

read more

Fitness / Sport / Technology

 
 

TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues

 
 

Spill Station Australia

Compliant chemical storage and decanting solutions. Includes spill kits, spill containment pallets, chemical decanting decks and safety shower and eyewash equipment. See our full range of solutions

read more

Aquatics / Safety / Security / Venues

 
 
 

The Pool Enclosure Company

Now TPEC Pool Enclosures - see www.ausleisure.com.au/suppliers/tpec-pool-enclosures

read more

Aquatics / Design / Recreation / Venues

 
 

revolutioniseSPORT

revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…

read more

Recreation / Sport / Technology

 
 

Abel Sports

INTRODUCTION Abel Sports is Australia’s leading manufacturer and suppliers of Goal Posts, sports ground safety netting systems and coaches boxes for Stadiums ,Sports Clubs, Councils and…

read more

Recreation / Sport / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business