Latest News

Back to Latest News back

 

New Bupa fitness tracking app designed to increase wellbeing

New Bupa fitness tracking app designed to increase wellbeing
September 16, 2016

As part of its purpose is to help Australians live longer, healthier and happier lives, Bupa has launched a fitness tracking social app designed to increase workforce wellbeing.

Described as a first in healthcare provider says is a first for the health industry, the app, called Bupa Boost, will allow the user to track data from wearable devices or by manual input; set personal goals, from weight loss targets to leaving the office by a certain time; participate in team challenges; and interact with colleagues by messaging via the app or liking each other’s progress updates, for example.

While the market for digital fitness tracking is growing increasingly crowded, from apps such as Apple Health to wearable devices such as FitBit and Jawbone, Bupa believes this is “the first app designed specifically to support employers to improve the health and wellbeing of their workforce”.

Through Bupa Boost, the user will have access to health information, and in the app's next stage of development, virtual coaching from a qualified person.

Bupa spokesperson Patrick Watt says the app gives users the ability to not only track vital data but to learn how to improve them by connecting with a healthcare professional.

Watt explains “there are loads of health trackers out there, but they're from digital companies, not healthcare providers.

We're not competing in that space."

Watt believes tthat the app is likely to create a necessary and fundamental change in Bupa’s business model, both on a commercial level and in terms of how the company engages with its consumers.

Bupa Boost complements the insurers other services which have an increasing emphasis on health and wellness initiatives, particularly in workplaces.

Initiatives include:

• Foodswitch: lets users scan a food item’s barcode to advise of its nutrient contents and if there are healthier alternatives. Developed in partnership with The George Institute
• My Diabetes Coach Program: aims to simplify the self-management of diabetes and to reduce the risk of developing serious complications. Built through collaboration between the Bupa Health Foundation and technology company Clevertar
• Bupa Beginnings: an interactive guide to the Australian health system when having a baby
• BrainyApp: helps you rate and track your brain health. Developed by Alzheimer's Australia in partnership with Bupa Health Foundation

Bupa also provides its members with a range of offers with fitness partners giving access to clubs, programs and group fitness classes.

For more information go to www.bupaplus.com.au/fitness

28th April 2016 - INSURER SOVEREIGN TO REWARD NEW ZEALANDERS FOR HEALTHY LIVING

5th March 2016 - MEDIBANK ENCOURAGES AUSTRALIANS TO UNDERTAKE SIMPLE AT HOME HEALTH CHECKS

23rd January 2016 - WEARABLE FITNESS DEVICES HELP 60% OF WEST AUSTRALIAN USERS REACH GOALS

24th November 2015 - QANTAS AND NIB COMBINE TO LINK TO HEALTH INSURANCE WITH ACTIVITY REWARDS

19th November 2015 - INSURER MLC LAUNCHES SMARTWATCH TECHNOLOGY TO DRIVE DISCOUNTS FOR MEMBERS REACHING FITNESS GOALS

13th October 2011 - BUPA PARTNERS WITH CRICKET AUSTRALIA


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Vticket

Vticket Pty Ltd is the Australian and New Zealand distributor for Gateway Ticketing Systems Inc., the world leader in high-speed access control, admission control and ticketing software for the…

read more

Attractions / Security / Technology / Ticketing / Venues

 
 

EventPro

At EventPro Software, we are proudly different from our industry competitors. We have a development-driven culture and 20 years’ experience in event, venue, and catering management software,…

read more

Events / Hospitality / Technology / Ticketing / Venues

 
 

PAYSMART

Headquartered in Brisbane with an Australia-wide network of satellite offices, PaySmart is one of Australia’s largest and longest-standing direct debit billing companies. In 1996 we began…

read more

Access / Billing / Fitness / Technology

 
 

INTELLIGENZ

Recreation Management Software for managing all your program registrations, facility bookings, membership pass sales and Point of Sale; including detailed reporting, automated customer communication…

read more

Access / Billing / Finance / Marketing / Technology

 
 

NovoFit

NovoFit is an exciting and dynamic new company born from two of Australia’s leading commercial fitness equipment suppliers. NovoFit combines over 45 years of industry expertise, delivering state…

read more

Fitness / Recreation / Sport / Technology / Wellness

 
 

HYPOXI Australia Pty Ltd

HYPOXI®  is one of Europe’s most successful health and weight loss studio concepts.  It’s the first weight loss technology to incorporate exercise with advanced vacuum and…

read more

Fitness / Technology / Wellness

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

SeatGeek Asia Pacific

SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…

read more

Entertainment / Sport / Technology / Ticketing / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business