Commercial Aquatics Australia provides aquatic solutions nationwide and is one of the largest and most experienced companies specialising in the design, construction, renovation, service, maintenance…read more
Movie World and Sea World win IAAPA ‘Brass Ring’ merchandise awards
Gold Coast theme parks Sea World and Warner Bros. Movie World have each received Brass Ring awards for merchandise excellence at this week’s The International Association of Amusement Parks and Attractions (IAAPA) Attractions Expo in Orlando, Florida, USA.
In a thin year for Australasian attractions, Sea World was awarded ‘Best Plush More than 1 Million Attendance’ for its Shuffles the Emperor Penguin Chick merchandise while Movie World was awarded ‘Best Apparel More than 1 Million Attendance’ for its Batman Flat Brim Cap with Removable Mask.
Yas Waterworld, Abu Dhabi, also won a merchandise Brass Ring.
Other Asian attractions fared well in the Brass Ring live entertainment categories.
Brass Rings were presented to Universal Studios Japan for its Sesame Street Funky Party; Ocean Park Hong Kong for its Kaleidoscope Spectacular; Resorts World Sentosa, Universal Studios Singapore, Singapore for its Santa Allstar Christmas; the Legoland Malaysia Resort for its LEGO Ninjago & the Realm of Shadows and Shanghai Disney Resort for its Ignite the Dream: A Nighttime Spectacular of Magic & Light.
The Spirit Award, given to the most outstanding person who works behind-the-scenes to support high-quality entertainment, was presented to Gizmo Ng Tung Shuen of Ocean Park Hong Kong.
Presented this week during IAAPA Attractions Expo 2016, the Brass Ring awards were presented to amusement parks, water parks, zoos, aquariums, museums, family entertainment centres (FECs), and suppliers from around the world to acknowledge excellence in food and beverage, games and retail, human resources, live entertainment, marketing, new products, and family entertainment centers.
The tradition of the brass ring, a term now synonymous with spectacular achievement, dates back to the 1800s. Rings were suspended above carousel riders; low enough for them to grasp, but high enough to pose a challenge. Most rings were made of iron, but a few were made of brass, so grabbing the brass ring was a valuable treat. Skilled riders who grabbed a brass ring often earned prizes, including a free ride on the carousel.
The IAAPA Brass Ring Awards are the most prestigious professional honours awarded, marking achievements of excellence throughout the international attractions industry.
Images: Movie World's Batman Flat Brim Cap with Removable Mask (top) and retail at Sea World (below)
22nd April 2016 - SEA WORLD TO MARK WORLD PENGUIN DAY
19th November 2015 - KIDZ KINGDOM AT RAINBOW’S END JUDGED THE BEST FEC IN THE WORLD
22nd June 2015 - GLOBAL LICENSED MERCHANDISE MARKET WORTH US$241.5 BILLION IN 2014
26th November 2014 - AUSTRALIAN AND NEW ZEALAND ATTRACTIONS HONOURED AS INDUSTRY’S BEST AND BRIGHTEST
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
HTS Group Ltd provides a complete design, system integration, installation and maintenance package to the transportation, traffic engineering, parking and sports timing industries in New Zealand,…read more
Neptune Benson is a manufacturer of high quality water filtration and disinfection products for the recreational, industrial, and municipal water markets. With more than 20,000 installations…read more
PulseTec Solutions is a leading provider of software systems and solutions to the health and fitness industry for more than a decade. Our key products and services include ClientConnect studio and…read more
About Priava's Technology - Priava is a cloud-based and centralised venue and event management system aimed at venues of all sizes. With its familiar and easy-to-use web interface, the…read more
Lander & Rogers' Sports Business Group is the leading sports law practice in Australia, representing over 150 national and international sporting bodies. Our clients include international…read more
Myzone is the industry’s leading wearable technology solution. Myzone’s wearable products show and reward effort when you work out. It displays accurate real-time heart rate, calories, and…read more
AIS Water, the trading name of Australian Innovative Systems, is a multi-award winning, Australian owned leader in the design, production and supply of commercial and residential chlorine generators…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!