Latest News

Back to Latest News back

 

Merlin celebrates twin NSW Tourism Award nominations

Merlin celebrates twin NSW Tourism Award nominations
October 13, 2012

The Sydney Tower Eye and Madame Tussauds Sydney have been recognised as finalists in the highly contested 2012 NSW Tourism Awards.

Both attractions, owned by Merlin Entertainments Group, entered the NSW Tourism Awards for the first time, creating much excitement among staff after hearing the news of being finalists for the prestigious awards.

Sydney Tower Eye is now eligible for the top award in the Major Tourist Attraction category, while Madame Tussauds Sydney will vie for the number one spot in the New Tourism Development category.

After relaunching in September 2011, Sydney Tower Eye is the highest viewing point in the city and is home to Sydney's first 4D cinema. It offers an enhanced visual experience from the Observation Deck, which includes multilingual interactive touch panel screens and high-powered binoculars, as well as a unique SKYWALK outdoor experience.

A delighted Sydney Tower Eye General Manager Ian Wood stated "it's a great honour to be a finalist this year and I am very proud of our team for all of their hard work and dedication.

"Our attraction certainly appeals to the international market, and over the qualifying period we have really focused on ensuring the Sydney Tower Eye also becomes a brand that is synonymous with Sydney and that Sydneysiders are proud to have the attraction in their city.

"Introducing a Sydneysider pass as well as putting on fantastic local events such as the highest speed dating event, afternoon tea above the clouds, and encouraging local artists to come up and paint the awesome views of their great city has really helped us find a place on our locals 'to visit list'."

Madame Tussauds Sydney opened its doors in Darling Harbour to the public in April 2012 at a total cost of $14 million. The attraction gives Australians and international visitors the opportunity to come face-to-face with some of the world's most famous celebrities via a unique collection of amazingly lifelike wax figures in a unique, interactive setting.

Madame Tussauds Sydney General Manager Hywel Mathias was equally thrilled at the news, adding "I am so excited and very honoured to have Madame Tussauds Sydney shortlisted as a finalist for the NSW Tourism Awards.

"Both myself and the Madame Tussauds team are extremely proud of the attraction not only because of the successful launch campaign that has encouraged many local and international guests to get up close and personal with their famous heroes, but also because of the great feedback we get on a daily basis about how much people have enjoyed their visits."

Merlin Entertainments operates over 90 attractions around the world, 12 of which are in Australia including the all new SEA LIFE Sydney Aquarium, WILD LIFE Sydney Zoo, Mount Hotham and Falls Creek Ski Resorts in Victoria as well as Melbourne Aquarium.

The NSW Tourism Awards ceremony will be held at Le Montage, Lilyfield, on Thursday, 22nd November.

For more information go to www.nswtourismawards.com.au/

Image: Sydney Tower Eye.

19th December 2011 - MERLIN SNAPS UP LIVING AND LEISURE AUSTRALIA 

10th August 2011 - MERLIN GIVES SYDNEY TOWER A FACELIFT

10th March 2011 - MERLIN COMPLETES SYDNEY ATTRACTIONS GROUP PURCHASE 

20th January 2011 - MERLIN ENTERTAINMENTS GROUP ACQUIRES SYDNEY ATTRACTIONS GROUP FROM VILLAGE ROADSHOW 

1st September 2010 - SYDNEY AQUARIUM TO PRESENT 200 MILLION YEARS OF EVOLUTION

9th May 2008 - VILLAGE BUYS KELLY TARLTON’S 

20th February 2008 - VILLAGE TO ACQUIRE SYDNEY ATTRACTIONS GROUP

12th February 2008 - DOWNHILL FOR MFS ASSETS 

4th February 2008 - SKYWALK OPENED UP TO TOWER VISITORS


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

HIDROPLAY

Hidroplay welcomes you to the exciting world of children's Playscapes, waterslide's and Water Attractions. Appealing to families, Hidroplay increases patronage in your facility during those…

read more

Aquatics / Play / Recreation

 
 

SKC Operations Pty Ltd (SKCorp)

SKC Operations Pty Ltd (SKCorp) is an expert retail and marketing services team specialising in sports, leisure, aquatics, fitness, health, wellness & recreation industry. Using proven…

read more

Aquatics / Consultants / Fitness / Marketing / Retail

 
 

SENtag

Developed in Europe, this innovative system offers a safety management solution for swimming pools that checks individual swimmers via their wristband - monitoring their depth and time. Sensors…

read more

Aquatics / Hospitality / Safety / Technology / Waterparks

 
 

Hadley/Series Australia Pty Ltd

Hadley Australia and Series Australia Pty Ltd are the leading quality theatre chair manufacturers in the southern hemisphere. The businesses work closely with architects, interior designers and…

read more

Arts / Culture / Design / Entertainment / Venues

 
 

TECHNOGYM AUSTRALIA

Technogym is the leading company in the Wellness and Fitness field all over the world. With 2,200 employees, 14 branches in Europe, U.S., South America, Asia  and Australia, Technogym exports its…

read more

Fitness / Technology / Wellness

 
 

LIFE FLOOR (Aus & NZ)

Our team believes floors should be beautiful, comfortable, and engineered for safety, even when wet. Life Floor tiles meet six unique performance based standards: slip-resistance, impact absorption,…

read more

Aquatics / Play / Recreation / Safety / Surfaces

 
 

REGUPOL

Regupol Australia Pty Ltd offers a comprehensive range of recycled rubber fitness and leisure flooring surfaces. Their range of products include everroll rubber flooring, Regupol elastic…

read more

Fitness / Recreation / Safety / Surfaces

 
 

Tim Batt Water Solutions

Tim Batt Water Solutions are at the very forefront of the commercial aquatic business in Australia, with over 30 years specific experience supplying and installing chemical control and dosing…

read more

Aquatics / Environment / Recreation / Technology / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business