Latest News

Back to Latest News back


Melbourne’s first pop-up immersive travel attraction opens

Melbourne’s first pop-up immersive travel attraction opens
December 11, 2020

Wanderlust Melbourne – a pop-up interactive travel experience has opened and invites invites visitors to traverse imaginary borders and be transported to five popular international cities and dream destinations: A ‘Christmassy’ Winter Wonderland; the bustling streets of London and New York; the beautiful Paris cityscape; and an idyllic Tropical Beach.

Open 7 days a week and located in Fitzroy, the experience is spread over five vibrant rooms. Visitors enter via the departure gate and arrive on the other side of the world where they can experience the sights, smells, touches and tastes of different destinations – all without ever leaving Melbourne. 

Wanderlust Melbourne COO, Rachel Moore advises “as borders remain closed and the prospect of international travel still in the distant future, we wanted to help realise the travel dreams of Victorians and allow them to experience the excitement, joy and curiosity that comes with visiting somewhere new. Let us open the world to you and satisfy your wanderlust.”

First stop on the journey is New York, a number one bucket list destination. Recreating the city’s iconic landmarks, Wanderlust Melbourne will bring to life Times Square, the heart of buzzing Broadway and the majesty of the Empire State Building. Finish off a saunter through the city that never sleeps with a tourist snap on Fifth Avenue and an authentic New York hot dog!

Cross international waters and step into the streets of London home to Big Ben, all things Union Jack and of course the red telephone box, a British cultural icon perfect for a picture moment.

Next on the itinerary is Paris, the city of love and a cultural haven of art, fashion and food. In this room, share a romantic moment under the Eiffel Tower, take a snap in front of the Mona Lisa or watch the world go by from outside the French Patisserie.

From a metropolis to tropical paradise, the beach room will be a place to relax where visitors can pull up a deck chair, feel the sand beneath their toes and stroll along the boardwalk while sipping on a mocktail from the Bamboo Beach Bar.  For those who favour a cooler climate, the Winter Wonderland awaits with a magical wintery scene, a snowman to selfie with and the real snow-stopper, a four-metre snow dome.

Wanderlust Melbourne can be booked for events of up to 100 people with a range of packages available.

Wanderlust will comply with COVID-19 health and safety guidelines and will have a COVID-19Safe plan in place.

For more information and to purchase tickets go to

Related Articles

30th October 2020 - Melbourne welcomes first pop-up interactive travel experience

5th February 2020 - Live Nation partners with Mirvac to deliver new immersive experience in Sydney

7th January 2020 - Carriageworks launch immersive and participatory large-scale art installations

5th November 2019 - New immersive gallery and event space to open in Melbourne

16th October 2019 - Event Cinemas launch new immersive experience for children

24th September 2019 - Funtopia set to open Australia’s most advanced adventure play centre

1st August 2019 - Immersive Experiences now available at Hoyts cinemas

16th July 2019 - URBNSURF Melbourne prepares to launch as Australia’s first surf park

15th July 2019 - Melbourne Zoo innovations keep animals warm through winter

27th June 2019 - Funlab launches new Juke’s Karaoke Bar concept at Crown Melbourne

3rd May 2019 - Victoria Police issue arrest warrant for Melbourne amusement hire operator accused of arson against competitors

1st October 2018 - Melbourne Star completes LED Lightshow upgrade

27th September 2018 - Kidzmondo to open child orientated mini-city in Melbourne

Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all


Track. Engage. Retain GreeneDesk is a suite of cloud based software solutions helping health clubs, leisure centres and swim schools to effectively track progression, improve customer engagement and…

read more

Aquatics / Billing / Education / Fitness / Technology



Vticket Pty Ltd is the Australian and New Zealand distributor for Gateway Ticketing Systems Inc., the world leader in high-speed access control, admission control and ticketing software for the…

read more

Attractions / Security / Technology / Ticketing / Venues


APT Asia Pacific Pty Ltd

APT (Advanced Polymer Technology) is the leading global manufacturer of polyurethane-based materials, acrylic coatings and synthetic turf products for sporting and recreational applications. From…

read more

Environment / Sport / Surfaces / Technology


Pricemark Pty Ltd

Pricemark supplies a wide range of custom branded membership & RFID access products for the Health & Leisure Industry. 

read more




A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…

read more

Aquatics / Attractions / Play / Waterparks


Summit Fitness

Summit Fitness Equipment is now part of NovoFit - see

read more

Fitness / Recreation / Technology / Wellness



About Priava's Technology -  Priava is a cloud-based and centralised venue and event management system aimed at venues of all sizes. With its familiar and easy-to-use web interface, the…

read more

Attractions / Billing / Entertainment / Events / Technology


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business