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Melbourne Stars and Melbourne Renegades seek naming rights and support sponsor

July 15, 2011
Coffey is working with Melbourne's two newest sports team the Melbourne Renegades and Melbourne Stars to seek naming rights and support sponsors with a minimum commitment of two years.
The Melbourne Stars and Melbourne Renegades will play in the expanded Big Bash Twenty 20 cricket competition this summer.
The Melbourne Stars will play out of the MCG and have already signed Cameron White, Peter Siddle, David Hussey and have four current or ex state captains. The Melbourne Renegades will play out of Etihad Stadium and have signed Shaun Tait, Brad Hodge, Andrew McDonald and Pakistan duo Shahid Afridi and Abdul Razzaq.
The opportunity for a company to partner with T20 Cricket in Victoria provides the following benefits:
ï¾ Target the difficult to reach younger and family audience.
ï¾ Align sponsor brand/s to the exciting format of T20 cricket;
ï¾ Align with a new start up team and make the sponsorship their own;
ï¾ Strengthen their corporate awareness and sales in Victoria while obtaining the benefit of National exposure.
For more information contact Kyle Johnston, Senior Consultant, at Coffey on 03 8866 2688.
kyle_johnston@coffey.com

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