Latest News

Back to Latest News back

 

Massage Envy marks international expansion with Australian launch

Massage Envy marks international expansion with Australian launch
May 10, 2016

Leading US-based wellness and spa franchise Massage Envy is expanding its total body care business for a global audience, opening its first international location in Sydney.

The Sydney location is the first in a 100-unit, 15-year deal between Massage Envy and Australia-based Collective Wellness Group, which will manage Massage Envy's Australian operations. The Collective Wellness Group also oversees operations for Australia-based Anytime Fitness.

Created in 2002, Massage Envy has been called the Wal-Mart of the massage industry and now operates at 1,100 locations in the USA.

Its franchise business proposition is for massage and skincare services to be part of a regular wellness routine rather than a luxury saved for a special occasion or treat.

Explaining the group’s international expansion, Massage Envy President and Chief Executive Joe Magnacca stated “the Massage Envy promise to 'help you take care of you' through our membership model transformed the massage and skincare industry in the United States, and we are ready to introduce this to countries and health-minded consumers around the world.

"Australia has a wellness-centric culture, which is one of the reasons we believe the market is a great fit for our first international venture."

Collective Wellness Group Chairman Justin McDonell added “as a company dedicated to empowering people to live healthy lifestyles and to re-think what wellness means to them personally, we are very excited to welcome Massage Envy to Australia.

“From a business perspective, our partnership with Massage Envy creates new opportunities for franchise growth and enables us to make Massage Envy, through its franchised locations, the premier provider of therapeutic massage and skincare services in the country."

Australia-based massage concept Massage Collective will convert to the Massage Envy brand; and its two locations will be company-owned. Potential franchisees can visit http://www.massageenvyfranchise.com/International-Franchises to request more information about franchising with Massage Envy and available territories.

Based in Scottsdale, Arizona, USA, the Massage Envy franchise system is, collectively, the largest employer of massage therapists and estheticians, with more than 25,000 dedicated professionals that provide best-in-class service to over 1.65 million members.

Massage Envy operates across the USA and has delivered more than 100 million massages and facials in its 12 years of operations.

The massage franchise is expected to open in excess of 100 outlets across Australia over the next three years. 

For more information go to www.MassageEnvy.com

11th April 2016 - WELLNESS TOURISM ON THE RISE

15th January 2016 - BLACKMORES AND AUSTRALIAN OPEN PARTNER TO DELIVER ‘WELLBEING OASIS’

5th November 2015 - ANYTIME FITNESS ANNOUNCES 3,000TH GLOBAL CLUB OPENING 

1st July 2015 - ANYTIME FITNESS NAMED NUMBER ONE ON ANNUAL TOP GLOBAL FRANCHISE LIST


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks

 
 

Tim Batt Water Solutions

Tim Batt Water Solutions are at the very forefront of the commercial aquatic business in Australia, with over 30 years specific experience supplying and installing chemical control and dosing…

read more

Aquatics / Environment / Recreation / Technology / Venues

 
 

Aquaspin

AQUASPIN™ - Aqua Cycling Aquaspin™’s sessions have been specially designed by our Master Trainer to be challenging yet fun group cycling sessions. Each session is tailored to…

read more

Aquatics / Fitness / Recreation / Wellness

 
 

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 

SENtag

Developed in Europe, this innovative system offers a safety management solution for swimming pools that checks individual swimmers via their wristband - monitoring their depth and time. Sensors…

read more

Aquatics / Hospitality / Safety / Technology / Waterparks

 
 

AEROBIC MICROPHONES AUSTRALIA

Aerobic Microphones Australia provides audio products for the fitness industry. Products include the sweat resistant Cyclemic and Aeromic headworn microphones and pouchbelts that are made in…

read more

Fitness / Technology

 
 

HQH FITNESS

HQH Fitness is an international company that specialises in improving the health, fitness and wellness of people everywhere. We are the South Pacific distributors for Total Gym/GRAVITY Education and…

read more

Fitness / Recreation / Technology / Wellness

 
 

Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business