Latest News

Back to Latest News back

 

Kidz Kingdom set to boost visitation at Rainbow’s End

Kidz Kingdom set to boost visitation at Rainbow’s End
February 3, 2013

With stage one of Kidz Kingdom attraction having opened on Boxing Day 2012, Auckland theme park Rainbow's End is looking forward to a surge in visitor numbers.

$3.5 million is being spent in upgrading the former Castle Land into Kidz Kingdom, which already features birthday rooms and three new rides for children eight years and under. Now completely covered, with shelter from the sun and rain, the area is already is proving extremely popular.

Inspite of the disruption to operations caused by the development of Kidz Kingdom (full closure of the area was necessary to allow for the construction) and a dip in visitor numbers, Rainbow's End operator New Zealand Experience has announced draft results for the six months ended 31st December 2012 that indicate a net profit after tax which is comparable to that for the corresponding period to 31st December 2011.

2013 promises to be one of substantive change for the attraction, with stage two of Kidz Kingdom opening in April and ongoing refreshment of the main park.

Rainbow's End is also commencing the planning process for a major new attraction in the 2014 financial year.

New Zealand Experience Director Dave Lock "this development is expected to increase profit in the medium term and become an integral part of our core business in the years to come.

"In the near term profit will initially be impacted by some disruption during construction and as a result of increased continuing finance charges."

For more information go to www.rainbowsend.co.nz/

23rd November 2012 - RAINBOW’S END WINS TOP HONOURS AT IAAPA BRASS RING AWARDS


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

revolutioniseSPORT

revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…

read more

Recreation / Sport / Technology

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

SeatGeek Asia Pacific

SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…

read more

Entertainment / Sport / Technology / Ticketing / Venues

 
 

Goplay Commercial Playground Equipment

Goplay designs and manufactures specialised playground equipment for indoor play centres, hotels, food chains, clubs and resorts. If our years of experience and dedication have taught us one thing,…

read more

Play

 
 

SLE WORLDWIDE AUSTRALIA PTY LTD

SLE Worldwide Australia is a Managing General Underwriter specialising in insuring risks in the world of Sports, Leisure and Entertainment. Be it relaxing, playing, organising or watching sports,…

read more

Insurance / Venues

 
 

Pricemark Pty Ltd

Pricemark supplies a wide range of custom branded membership & RFID access products for the Health & Leisure Industry. 

read more

Access

 
 

Aussie Strength

We are Aussie Strength. The ultimate supplier for Commercial Gym Equipment that's built to deliver in the toughest environments. From USA-Built hardcore weight training equipment from Arsenal…

read more

Fitness / Technology / Wellness

 
 

@leisure Planners

@leisure is a team of experienced leisure, aquatic and sports facility managers and planners, with market modelling, sports management, recreation planning, business and GIS qualifications. We have…

read more

Consultants

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business