AusLeisure

JUMP! Swim Schools is increasing swimming participation and skill levels right across Australia, this week reaching a milestone with 15,000 youngsters enjoying lessons in an innovative learning environment purpose-built for babies and children.

From running a single Grafton swim school in an old converted brewery just a few years ago, JUMP! Swim Schools Managing Director Ian Campbell has created one of Australia’s fastest growing franchises and the nation’s leading learn to swim school for babies.

Campbell explains “every child deserves the chance to learn how to swim. We are increasing participation and skill levels right across the country.

“Our student numbers have more doubled since July 2017, from 7500 and at a rate of 100 kids a week. We now have over 500 new little swimmers enrolling each week.

“If growth continues at the same pace, we will have over 40,000 children learning the fun life skill at JUMP! Swim Schools by the end of 2017. Should our growth build exponentially as it did the last six months, we could very well be teaching over 100,000 little swimmers.”

Australia’s largest national infant swim school is on track to open its 100th site in 2017 as the multi award-winning franchise company continues to expand rapidly.

Gold Coast-based Campbell believes that the company’s success is underpinned by reputation, demand and the ability to teach babies as young as three months of age.

He adds “we are dedicated to improving the water skills of children across the country which is why JUMP! will continue to strive to remain at the cutting edge of world’s best practice and deliver optimal learn to swim outcomes for all babies and children.

“Our mission is to inspire babies and children on their lifetime of adventure in water. Babies are capable of amazing things, and learning to swim is no exception. By building a culture of fun and excitement around learning to swim, we help equip children with confidence and an essential skill for life.

“The more children we have learning the life skill of swimming, the more chance we will see drowning statistics decline.”

JUMP!’s swim teachers are expert in teaching babies from three months of age. Only two classes are run simultaneously and the competency-based program focuses on the joy of participation and parental engagement in a fun and hygienic environment.

Campbell concludes “we see ourselves as the child carers of learn to swim. We have a low teacher on baby ratio and we are putting specialised education with metrics back into learn to swim and that relates to our success across the country.

“We are excited that children reap the benefits of this tailored, highly-personalised program delivered in our fun and safe innovative swimming facility. It is the perfect environment for boosting the confidence in young swimmers.”

JUMP! Swim Schools currently operates in over 40 locations across Australia, has a further 50 schools scheduled to open in the coming six months, and has expanded internationally with a site open in Singapore and facilities mid-construction in Brazil and New Zealand.

Images courtesy of JUMP! Swim Schools.

2nd December 2016 - AUSTRALIAN SWIM SCHOOL FRANCHISE OPENS FIRST INTERNATIONAL SITE 

24th October 2016 - JUMP! SWIM SCHOOLS NAMED EMERGING FRANCHISOR OF THE YEAR

30th August 2016 - JUMP! SWIM SCHOOLS TO OPEN MORE THAN 50 NEW FRANCHISES ACROSS VICTORIA

12th May 2016 - JUMP! SWIM SCHOOLS TEAMS WITH WATER SAFETY ADVOCATE LAURIE LAWRENCE

4th November 2013 - PARENTS VALUE SWIMMING AND WATER SAFETY LESSONS ABOVE OTHER OUT-OF-SCHOOL ACTIVITIES

1st November 2012 - SWIMMING AND FOOTBALL THE MOST POPULAR SPORTS FOR CHILDREN

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We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

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