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Jetts fitness founder warns consumers not to sign lock-in contracts in 2016
Aware that an estimated 150,000 Australians are considering signing a gym contract in January to make good on their New Year resolutions, Jetts fitness founder and Managing Director, Brendon Levenson is highlighting that with stringent lock-in contracts having left numbers of gym goers aggrieved, consumers should beware.
While the Australian Competition and Consumer Commission (ACCC) has cracked down on the gym industry in recent years for issuing misleading advertising, Levenson said consumers still need to be diligent when signing up to a gym.
Levenson explains “many operators will offer discounts and incentives to sign up to 12, or even 18 month contracts, which is just sales trickery.
“Worse still, some gyms will charge you a higher price if you don’t sign a long-term contract, sometimes up to 50% higher. It simply doesn’t make any sense to penalise members in that way.”
Levenson says that when joining a gym, the last thing potential members are thinking about is leaving, so committing to a 12 or 18 month contract might not always seem like a big deal.
However, he cautions “circumstances change throughout the year and you don’t want to get tied into making monthly payments, or worse still, have to pay out a contract just because you can’t get to the gym when things change.
“When you are joining a gym this January, and are sitting down with the sales person/team member, simply say no to signing a 12 or 18 month lock-in contract.
“Demand that you get the lowest rate, on the most flexible option. If they say no, walk away. There are plenty of other gyms that will allow you to sign up in 2016 on flexible terms.”
It was this idea of no lock-in contracts and a general lack of customer focus that led Levenson to create the concept for Jetts in 2007. Jetts was the first gym network built around never locking members into contracts, so members can cancel at any time with little notice and no exit fees.
Levenson says gym contracts were a flaw in the gym business; a legacy left by gyms that built their business around making profit ahead of looking after their members, adding “lock-in gym contracts simply shouldn’t exist in the gym business. They provide no benefit to members, only to the gym owners.”
The idea of putting customers first has worked, seeing Jetts grow into one of Australia’s largest and most successful gym networks, expanding to over 200 locations across the country.
He concludes “we simply don’t believe in this idea that people have to sign a lock-in contract to get fit and healthy, or pay hefty fees if they want a flexible membership.”
For more information go to www.jetts.com.au
24th November 2015 - WINNERS ANNOUNCED AT 2015 NEW ZEALAND EXERCISE INDUSTRY AWARDS
2nd September 2015 - JETTS FITNESS RECOGNISES ITS TOP ACHIEVERS
1st September 2015 - FLEXIBLE GYM CONTRACTS IMPROVE MEMBER RETENTION
4th July 2014 - ACCC WARNS GYMS ABOUT ‘NO CONTRACTS’ MEMBERSHIP ADVERTISING
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