As of 2018, TicketServ operates as SeatGeek Asia Pacific Pty Limited, part of international ticketing platform SeatGeek. Click here to contact SeatGeek Asia Pacific via their entry in…read more
Infants driving JUMP! Swim Schools summer enrolments
Enrolments at Australia’s only national baby and early years learn-to-swim school have jumped in recent week showing parents are driving an increasing trend to start babies as young as three months of age in learn-to-swim lessons.
As temperatures climb, enrolment figures at JUMP! Swim Schools have leapt, with more than 12,800 active swimmers at JUMP! Swim Schools across Australia in November.
JUMP! Managing Director Ian Campbell said demand was strong and growing for specialist early years swim instruction for babies from three months of age, stating “babies are clearly driving our growth.
“Parents of babies and young children are understanding the importance of preparing children for summer and giving them the skills and confidence to enjoy our water lifestyle.
“Teaching children to swim is not only a safety measure but a lifestyle choice and JUMP! is actively building a culture of fun and excitement around learning to swim.”
JUMP! Swim Schools offers expert teaching for babies and children in small, intimate classes in a quiet indoor pool that’s heated to 33 degrees all year round.
Campbell explains “the JUMP! Swim Schools curriculum is a breakthrough in teaching babies the basic elements of swimming at a young age.
“We use the best practices from learn-to-swim programs across the world and focus on the core elements of conditioning, buoyancy, breath control and mobility.
“Our family-friendly approach fosters close relationships with owners, teachers, children and parents making for a familiar and safe environment, perfect for boosting the confidence in young swimmers.”
JUMP! November milestones:
• JUMP! Swim Schools are teaching a total of more than 12,800 active swimmers at 44 locations across Australia.
• JUMP! Swim Schools has a further 50 schools scheduled to open nationally within six months.
• JUMP! has sites internationally in New Zealand, Brazil and Singapore.
• Every JUMP! Swim School that has been open for 12 months or more is teaching more than 300 students.
• The average number of students for JUMP! Swim schools that have been open more than 12 months is more than 400 students.
• Parents in regional centres are joining the push for baby swim lessons with enrolments in Taree, NSW, tripling in five months; South Morang, Victoria, doubling in two months; and Doreen, Victoria, securing more than 300 enrolments before opening.
• Babies, aged 0 to two years, were the strongest opening customer enrolments at most new JUMP! Swim Schools.
• Babies made up 68% of opening bookings at Leichhardt, NSW; 51% at Taree, NSW; 55% at Guildford, NSW and 51% at Lynbrook in Melbourne.
JUMP! Swim Schools is the nation’s leader in infant swim instruction with 44 trading locations around Australia, a further 50 scheduled to open nationally within six months, and sites internationally in New Zealand, Brazil and Singapore.
Lower image: Ian Campbell.
24th October 2016 - JUMP! SWIM SCHOOLS NAMED EMERGING FRANCHISOR OF THE YEAR
30th August 2016 - JUMP! SWIM SCHOOLS TO OPEN MORE THAN 50 NEW FRANCHISES ACROSS VICTORIA
Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?
The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.
However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.
Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.
Subscriptions cost just $90 a year.
Click here to subscribe.
The Complete Guide to Leisure Industry Products & Services.
PulseTec Solutions is a leading provider of software systems and solutions to the health and fitness industry for more than a decade. Our key products and services include ClientConnect studio and…read more
Rhinoplay offers playground equipment in Australia that is safe, durable, and most importantly fun! We specialise in creating unique indoor playgrounds for play centres and outdoor playgrounds for…read more
Life Fitness Cardio Life Fitness Strength Hammer Strength Group Cycling Rowers Certified Refurbished Freeweights Benches & Racks Flooring Life Fitness is the global leader in the fitness…read more
Commercial Aquatics Australia provides aquatic solutions nationwide and is one of the largest and most experienced companies specialising in the design, construction, renovation, service, maintenance…read more
Otium Planning Group is a contemporary sport and leisure consultancy providing services in planning, facility development, management and funding for the sport, recreation and leisure industries…read more
Hadley Australia and Series Australia Pty Ltd are the leading quality theatre chair manufacturers in the southern hemisphere. The businesses work closely with architects, interior designers and…read more
SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…read more
get listed with our suppliers directory
Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!