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ICC Sydney Theatre to be renamed First State Super Theatre

ICC Sydney Theatre to be renamed First State Super Theatre
July 8, 2019

ICC Sydney has announced that First State Super has secured the Naming Rights to the ICC Sydney Theatre for a 10-year term.

Advising that the venue will be known as the First State Super Theatre from today in a communication to stakeholders, ICC Sydney Chief Executive Geoff Donaghy advised “we are excited to partner with First State Super, an existing equity partner in the ICC Sydney project, to grow and amplify the current and ongoing success of the theatre as one of Sydney’s premier live entertainment venues."

First State Super is one of Australia’s largest industry funds providing superannuation, advice and retirement solutions to over 767,000 members around Australia including NSW public sector employees and their families. First State Super invests to benefit its members as well as the communities in which they live work and retire.

The ICC Sydney team will continue to manage the theatre and the transition to a new brand.

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24th May 2019 - ICC Sydney launches new multi-platform marketing campaign

6th March 2019 - ICC Sydney acknowledges the contribution of its patron network 

27th February 2019 - Deloitte Study reports ICC Sydney as outperforming its targets

15th December 2018 - ICC Sydney exceeds sustainability targets

19th April 2018 - Naming rights partner sought for ICC Sydney Theatre

9th October 2016 - Hunter Stadium secures naming rights deal

11th April 2016 - Allphones Arena rebrand under Qudos Bank banner


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