Latest News

Back to Latest News back


Hobart’s Dark Mofo attracts record breaking crowds

Hobart’s Dark Mofo attracts record breaking crowds
June 25, 2019

MONA's Dark Mofo festival has ended its seventh year with record-breaking crowds, selling 100,000 tickets, a 25% increase on last year.

However, Festival Director Leigh Carmichael said he feels the event may have reached capacity in some areas.

With the annual winter festival wrapping up on Sunday night with the traditional burning of the Ogoh-Ogoh sculpture, he told the ABC "I'm not sure we can get much bigger. I think it feels like the town is pretty big.

"We stretched to three weeks this year, which was a bit of a challenge for our team.

"I think we're going to just make sure we change it up, push out into new spaces, push out into the regions a little bit more."

65% of tickets this year were purchased by interstate visitors and an early estimate puts mainlander numbers at around 25,000 - a boost noticed by Tasmania's tourism industry.

Destination Southern Tasmania Chief Executive Alex Heroys said the benefits extended well beyond Hobart.

Heroys advised "we've had reports from Port Arthur that they've seen more interestingly dressed clients in the last couple of weeks than they've seen from the last few years.

"So we know that the visitors from the festival here are getting out to the regions and supporting those regions that were hit hard by the bushfires this year.

"(The event) a gamechanger, we've got a winter peak season now."

Tasmanian Premier Will Hodgman said the festival had proved time and again that it was worth the $10.5 million investment deal.

He stated "it's always been a challenge to get people here in the depths of winter, but since its inception in 2013, Dark Mofo has been a beacon for not only those who want to come and visit our state, but for many Tasmanians — we come out of hibernation at this time of the year and celebrate."

Carmichael said while he was glad to see the tourists flowing in, the festival was ultimately about the Tasmanian community.

He added "I think first and foremost it is a festival for us.

"I'd like to see more Tasmanians buy tickets, but the tourism flow-on is brilliant and it's great to celebrate what it means to be Tasmanian with the visitors.

"It's showcasing the best of what Tasmania is in the coldest and darkest time of the year."

Carmichael said this year's festival had not been without its issues , concluding "Dark Path has had some challenges. I don't think any of us expected 15,000 people to walk that path at night when we promoted it as a four-kilometre walk up through the Domain," he said.

"We may need to look at putting even more effort into that walk … at this stage, we think it was successful enough to continue."

Image: Dark Mofo closed on Sunday night with the traditional burning of the Ogoh-Ogoh sculpture.

Related Articles

23rd May 2019 - Fears that funding for Tasmania’s MONA being used as a ‘political football’

2nd February 2019 - World Tourism Association launched to combat overtourism

21st November 2018 - New UNWTO Report helps cities manage impacts of ‘overtourism’

20th July 2018 - Dark Mofo Director announced as headline speaker at NSW Regional Events Conference

26th June 2018 - Tasmanian Government backs Mona Foma move to Launceston

22nd June 2018 - Backlash follows Hobart Mayor’s Dark Mofo threats

9th June 2018 - Dark Mofo’s inverted crosses generate controversy

24th June 2017 - Dark Mofo welcomes massive attendance rise

15th June 2016 - Dark Mofo overcomes ticket scalping issue and opens to acclaim

Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all



Trisley's Hydraulic Services P/L (THS) are a specialised pool company dealing with all aspects of the commercial swimming pool industry, including the installation and servicing from the smallest…

read more

Aquatics / Design / Play / Waterparks



Lander & Rogers' Sports Business Group is the leading sports law practice in Australia, representing over 150 national and international sporting bodies. Our clients include international…

read more




AAC ID Solutions is a leading supplier of identification access wristbands, barcoded wristband tickets, lanyards, membership products and RFID solutions for events and venues, working with thousands…

read more

Access / Marketing / Safety / Ticketing



Gladstone Health & Leisure (Gladstone MRM Pty Ltd Australia) is a leading supplier of leisure management and fitness software and is endorsed by leading health and fitness professionals and…

read more

Access / Billing / Fitness / Technology / Venues



NovoFit is an exciting and dynamic new company born from two of Australia’s leading commercial fitness equipment suppliers. NovoFit combines over 45 years of industry expertise, delivering state…

read more

Fitness / Recreation / Sport / Technology / Wellness


Altitude Training Systems

Also at 3 Squill Place, Arndell Park NSW 2148 ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help…

read more

Fitness / Sport / Technology


The Retention People Australia

TRP help health clubs, leisure centres and gyms across the globe create happy, loyal members through our user-friendly software which enables effective engagement and the delivery exceptional customer…

read more

Fitness / Marketing / Recreation / Technology / Wellness


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business