VITEC
Stadiums and venues around the world recognise that success hinges on more than just what happens on the pitch. More than ever, fan engagement within each facility is a critical part of the overall…
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Heineken takes on naming rights for Australia Formula 1 Grand Prix
January 22, 2022
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21st January 2022 - Melbourne Formula 1 Grand Prix to proceed for vaccinated participants
11th January 2022 - UK Government agency Digital Catapult reveals Formula 1 partnership to drive 5G potential
13th December 2021 - ISPS Handa renews PGA Tour of Australasia naming rights partnership to support inclusivity and grow the tour
6th December 2021 - Formula 1 makes dramatic Saudi Arabian debut
26th November 2021 - Hotel operator Accor signs seven-year naming rights deal for Stadium Australia
24th November 2021 - AAMI renews naming rights for Melbourne Rectangular Stadium
23rd November 2021 - New facilities for fans on offer for Melbourne’s 2022 Formula 1 Australian Grand Prix
16th October 2021 - Formula 1 releases 23-race calendar for 2022 season
1st October 2021 - Formula 1 adds Qatar race to 2021 schedule with 10-year deal to begin in 2023
29th September 2021 - Ahead of NRL Grand Final Suncorp extends naming rights deal for Brisbane’s Suncorp Stadium
17th September 2021 - iEDM appointed to deliver the Formula 1 Australian Grand Prix
18th August 2021 - Cancellation of Japanese Grand Prix means no Formula 1 races in east Asia in 2021
9th August 2021 - Formula 1 records US$500 million in revenue during last quarter
6th July 2021 - Border uncertainty forces cancellation of Melbourne Formula 1 Grand Prix
11th June 2021 - Local craft brewery takes on naming rights for Manly’s Brookvale Oval
29th March 2021 - Formula 1 looks to reach a billion fans by 2022
5th January 2021 - Season-opening Melbourne Formula 1 Grand Prix set to be postponed?
25th August 2020 - Formula 1 adds Abu Dhabi, Bahrain and Turkey to 2020 race calendar
10th June 2020 - Research highlights exposing children to alcohol advertising leads to increased uptake and intake
14th January 2020 - Formula 1 secures first ever gambling sponsor
19th July 2019 - Melbourne secures Formula 1 Grand Prix until at least 2025
30th April 2019 - Research shows alcohol advertising in sport fuels a drinking culture
12th February 2019 - Federal authorities scrutinise Ferrari’s tobacco linked branding ahead of Melbourne F1 race
20th December 2018 - Australian Formula 4 Championship adds to the fan experience at the Melbourne 2019 F1 Grand Prix
22nd November 2018 - Formula 1 Australian Grand Prix awarded 2018 Best International Sporting Event of the Year
16th September 2018 - Research group launches campaign to end alcohol advertising in sport
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