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Healthy Ageing Summit set to address fitness and wellness needs of ‘fastest growing population on the planet’

Healthy Ageing Summit set to address fitness and wellness needs of ‘fastest growing population on the planet’
May 20, 2021

Set to be held online next week, the 2021 Healthy Ageing Summit will see a line-up of presenters from around the globe share their knowledge and experience of how fitness and health providers can help the ageing population enhance the quality and length of their lives.

The only Australia event that focuses entirely on helping health and fitness professionals and coaches to specifically address the explosive growth of the active ageing demographic, topics at the Summit include programming, personalised health and marketing, chronic disease and behavioural change coaching

With Summit organisers Ken and Karen Baldwin excited to share their wealth of knowledge with attendees, Ken Baldwin explains “this is the fastest growing population on the planet and they are looking for the fitness industry to help them achieve their goals.

“COVID has made it difficult for our industry to grow with minimised contact with people and people spending less time in fitness centres and trainers losing a number of their clients.

“However, the active ageing sector is a market ready and waiting to be serviced by the industry as the ‘baby boomers’ live longer and look for solutions to remain healthy, active and connected.

Baldwin says that many trainers seem to forget about this market because of a perception and picture of what "an old person is", advising “they want to be trained and need to keep moving, remain active, have less injuries and they have life goals to live.”

Being held on 28th and 29th May 2021, the line-up of presenters includes world leaders in their fields.

Keynote speaker Dr Michael Mantell has written several books and has a PHD in Clinical Psychology, appears regularly on American daytime television and has been a guest on Oprah and Larry King.

Dr Mantell will be talking on the longevity Mindset.

Dr Mantell will also feature on a special round table event with Mel Tempest, International Fitness Business Leader of 2020 and Bobby Cappuccio, a behavioural mindset coach, discussing Ageism and inclusivity.

Hot fitness topics addressed from another perspective, will see nutritionist Dr Cam McDonald talking about Epigentics and the future of personalised health.

Andrea Beres Leonard from the Cancer Education Training Institute is speaking on the ‘Top 10 Thing’s trainers need to know when working with cancer patients while neuroscientist Ryan Glatt  will address Cognitive Decline and how we can avoid the onset of Alzheimers and Dementia.

Award winning podcaster and Industry Legend Craig Harper will address the Summit on Self Management and what is needed for a balanced life while two sessions from San Diego-based Anthony Carey, a pain movement specialist, will consider what is being done for clients - speaking about Beyond the Foam Roller.

The Summit will also feature group and interactive sessions on Balance, the Importance of Breath, Having Fun in our Sessions, and the truth and Myths about Vibration Training.

Mindful that many in the fitness industry struggle with social media and promotions, Lynsey Fraser from FloSocial, will consider Facebook and how to master media communications.

Baldwin added “the Healthy Ageing Summit will give attendees all the tools to accelerate their business in this rapidly growing niche market.”

Principal Summit sponsors include Perform Better Australia, Power Plate, Evolt 360 and the Personal Training Academy.

Click here for event details in the Australasian Leisure Management industry Calendar.

Related Articles

12th May 2021 - Strategic partnership announced for SCW Fitness Education and IHRSA

7th May 2021 - 250 Australian Anytime Fitness clubs to join in events to raise funds for suicide prevention charity R U OK?

6th May 2021 - Fitness Australia, ESSA and SMA join forces to launch pre-exercise screening system specifically for young people

4th May 2021 - New partnership announced between Fitness and Lifestyle Group and the Australian Institute of Fitness

29th April 2021 - Hollywood star Mark Wahlberg joins Power Plate as key stakeholder and brand ambassador

16th March 2021 - NZREPs highlight the role of regular exercise in delaying ageing

6th March 2021 - Mel Tempest named 2020 influencer of the year by Fitness Business Association

22nd February 2021 - Sunshine Coast innovative healthy ageing forum a success

5th February 2021 - Healthy Ageing Summit returns in 2021

13th July 2020 - Fitness clubs use Evolt 360 Body Scanners to help members achieve their goals

26th March 2020 - Healthy Ageing Summit Goes Digital

13th December 2019 - Healthy Ageing Institute and FITREC partner to expand opportunities for professionals

21st November 2019 - Healthy Ageing Summit pre-Convention to address behaviours impacting chronic disease

9th November 2019 - Healthy Ageing Summit gathers media and education support

10th October 2019 - Healthy Ageing Summit announces momentum and sponsors for inaugural 2020 Brisbane event

3rd September 2019 - Inaugural Healthy Ageing Summit to address activity and wellness among older demographics

10th May 2019 - ESSA focuses on Active Ageing during Exercise Right Week 2019

12th April 2019 - David Allan, Ken Baldwin, Amanda Bracks and Leon McNeice inducted into Fitness Australia Roll of Honour

4th February 2019 - parkrun Australia among 27 successful recipients of Better Ageing Program grants

30th November 2018 - Fitness Australia announce Victoria Active Ageing Partnership to receive funding for another year

28th June 2018 - Japan’s fitness industry adapts to ageing demographics

17th April 2015 - New QPEC partnership leads to creation of Perform Better Australia and New Zealand

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