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Golden Circle and Surf Life Saving Australia partner to celebrate community members making a positive difference

Golden Circle and Surf Life Saving Australia partner to celebrate community members making a positive difference
October 16, 2020

Golden Circle has partnered with Surf Life Saving Australia in launching ‘Sunny Saviours’, a celebration of local Australian heroes who have made a positive difference to their community.

In what has been a challenging year, the Sunny Saviours program has identified Surf Life Saving Australia members who have not only helped save lives but have brightened the lives of people around them simply by sharing a little sunshine.

Golden Circle named seven Surf Life Saving Sunny Saviours and showcased the local heroes though a large scale projection on the North Bondi Surf Life Saving Club. They will also be profiled on the Golden Circle social channels in the coming weeks between now and the Sunniest Day of the Year, 21st December.

One of the Sunny Saviours, Lockie Cooke, has been through much over the years. After an injury which ended his kayaking career, Cooke turned to Surf Life Saving and was awarded coach of the year at North Cottesloe SLSC in WA in 2016. He moved to Sydney and joined North Bondi SLSC two years ago and says the surf clubs offered a stable social foundation to go to and feel part of a community no matter where he is in Australia. Cooke has even created a mobile app promoting peer support and social connection, called iYarn.

Kraft Heinz ANZ Head Marketing-Beverages, Sachin Rajpal asks “What better way to finish off what has been a tougher than usual year for most, than by celebrating those people who create moments of fun, happiness and positivity amongst Aussie family and friends, no matter how big or small?”

To ensure everyone gets to enjoy the sun and the sand safely this summer, Surf Life Saving Australia and Golden Circle have released a Share Sunshine Safely checklist.

Surf Life Saving Australia General Manager Coastal Safety, Shane Daw advises “55% of drownings on the coast last year occurred more than 5km away from a lifesaving service. This summer, we are asking Aussies to STOP before rushing in and check for rip currents, LOOK for other dangers and a patrolled location, and PLAN to stay safe and know your limitations and swim between the red and yellow flags.

“Additionally, we’re asking beachgoers to practice social distancing and to stay at home if you feel unwell. By ticking items off our Share Sunshine Safely checklist and working together we can keep our beaches open and enjoy them safely this year.”

As part of their commitment to the community and Surf Life Saving Australia, a $50,000 donation will be provided on behalf of Golden Circle from Kraft Heinz Australia. The donation will support Surf Life Saving Australia to continue providing vital lifesaving services to the community during the upcoming summer season.

For more information on Surf Life Saving, visit www.sls.com.au

Image: Golden Circle Sunny Saviours with Nippers

Related Articles

18th September 2020 - Royal Life Saving and Surf Life Saving Australia report males account for 80% of all drowning deaths

1st July 2020 - Surf Life Saving Australia celebrates 40 years of Women in Surf Life Saving

2nd March 2020 - Pride in Sport program welcomes Surf Life Saving Australia

15th February 2020 - Youth inspired at Surf Life Saving Australia annual leadership college

29th April 2019 - Surf Life Saving Australia shares beach safety challenges

7th February 2019 - Surf Life Saving Australia receives funding for its Seniors fitness program

7th January 2016 - Surf Life Saving Australia asks beachgoers to play a role in safety

9th November 2015 - Surf Life Saving Australia members receive international accolades


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